The QualityStocks Daily Blog
Covering Micro-Cap and Small-Cap Companies

Our writers and journalists keep investors up to date with the latest news from around the markets. The QualityStocks Blog is another extension of our commitment to help the investment community discover emerging companies that offer excellent growth potential.

Lucas Energy, Inc. (LEI) Leveraging Acquisition-Based Growth Strategy to Navigate Prolonged Down Cycle in Oil

July 22, 2016

Houston-based Lucas Energy, Inc. (NYSEMKT: LEI) is a growth-oriented, independent oil and gas company developing significant acreage positions in the Eagle Ford and Austin Chalk resource plays in South Texas. Since mid-2014, the price of a barrel of oil has dropped from over $100 to less than $50, bottoming at about $26 in February of this year. The result has been more than 80 bankruptcies in the energy sector over the past 18 months, with survival becoming the primary objective for industry operators.

Leaning on the experience of its management team, Lucas Energy has survived the recent downturn in energy prices while simultaneously positioning itself to capitalize on the current market environment and expand its national footprint. As part of these efforts, the company announced a purchase agreement to acquire working interests in producing properties and undeveloped acreage in two largely contiguous acreage blocks in the Mid-Continent region. This proposed acquisition, which includes assets from 21 different entities and individuals, is currently under review by the Securities and Exchange Commission, with closing expected to occur by October 2016.

“While the past year was another difficult one for the energy industry, it afforded our Company with multiple opportunities, with the most significant being our agreement to acquire the working interests in certain oil and gas properties in Texas and Oklahoma from Segundo Resources,” Anthony C. Schnur, chief executive officer of Lucas Energy, added in a recent news release.

Moving forward, the completion of the Mid-Continent acquisition will play a key role in Lucas Energy’s growth strategy. The company anticipates a significant increase in daily production stemming from this transaction that will effectively redirect its strategic vision. To better reflect this updated vision, Lucas Energy has also announced plans for a rebranding name change to Camber Energy, a name which the company believes better reflects the inclining production rates typically observed with assets in the Hunton formation of Central Oklahoma’s Mid-continent reserves.

Outside of this planned acquisition, Lucas Energy’s primary development activities are located in the Eagle Ford Shale trend, which is recognized as one of the most active plays in the United States. With the precipitous drop in oil prices over the past year and a half, activity at the company’s Eagle Ford assets has been limited. However, advances in drilling and completion technologies continue to decrease drilling costs, and Lucas Energy will continue to review opportunities to accelerate development of its five million barrels of proved reserves through direct development or strategic partnerships.

Though revenues are down across the board in the oil and gas industry, Lucas Energy paints a promising picture for the future with a three-pronged long-term strategy designed to navigate the prolonged down cycle. First, the company intends to continue developing its acquired and existing assets by working closely with its lender and entering agreements with institutional investors. Second, Lucas Energy will look to capitalize on the down cycle through the completion of bolt-on acquisitions that offer significant value with minimal upfront costs. Finally, the company will continue to pursue material acquisitions in order to create a marketable asset portfolio with expanded drilling inventory.

“The last several years have been difficult for Lucas, and the fiscal 2016 results bear that out. However, we are confident in our future direction and ambitious growth initiative,” reads a recent statement from the company’s management team. “What we will create with Segundo and the establishment of Camber is a platform on which to build our Company, through the acquisition, and development of additional reserves through and out of this cyclical downturn.”

For more information visit

eXp World Holdings, Inc. (EXPI) Revolutionizing an Industry with Cutting Edge Technology

With advancements in technology hitting each sector of the world, the real estate industry is not far behind. Almost every industry has been subject to some form of digitization, allowing these industries to grow and reach new audiences. This virtual world has enabled real estate companies to reach not only new audiences, but audiences further afield. From the comfort of a computer or a mobile device, people can choose their next homes, no matter where they are.

The real estate industry did not just lean toward a more digital approach because it would sell to more people. This phenomenon has enabled people to gain more information and imagery concerning residential and commercial properties. Thanks to the digital revolution, consumers have more knowledge, context, content and understanding of what they are purchasing. eXp World Holdings, Inc. (OTCQB: EXPI) offers just this with its marketing and cloud technology.

EXPI realized that, despite the evolution of technology, consumers still need real estate agents. They need agents to help them navigate through an emotional process. These services allow agents to give more information, offer perspective and market expertise, and to communicate with sellers on their behalf. As a result, eXp World Holdings created a real estate brokerage with the right people in mind, but without the brick and mortar expenses.

The company uses the Unity3D virtual reality platform to not only help consumers make decisions on their property choices, but also to train, educate, and help their agents build their own businesses. With this, EXPI has been able to grow an internationally renowned brokerage, owned by the agents themselves. Most recently, EXPI was compared to Pokemon Go, the wildly popular location-based reality mobile game that has developed a compelling merger of game and technology. The key difference between the two is that eXp World Holdings uses its unique technological platforms for business in order to help consumers buy and/or sell their homes.

For more information, visit the company’s website at

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WRIT Media Group, Inc. (WRIT) Secures Capital through New Funding Round

July 21, 2016

Before the opening bell, WRIT Media Group, Inc. (OTCQB: WRIT) took a significant step toward the completion of the final phase of development for its proprietary CrypStock digital trading platform when it announced securement of an additional $100,000 in capital through a new funding round. The financing comes as the result of a co-investment by one of the company’s existing investors and a private equity firm. WRIT intends to allocate this capital to the completion of its SEC filings, as well as the payment of expenses associated with the recent acquisition of Pandora Venture Capital and Pelecoin digital currency.

“This round of financing is a vital component of our broader plans to aggressively advance the CrypStock trading platform,” Eric Mitchell, president of WRIT, stated in this morning’s news release. “When launched, it will combine the best digital currency marketing model offered by Pelecoin, with the most widely used digital currencies and real currencies traded on exchanges around the world.”

Since announcing the acquisition of Pandora Venture Capital in mid-June, WRIT has wasted little time in charting its course into the expansive digital currency market. Earlier this month, the company announced beta availability of CrypStock, a proprietary cryptocurrency exchange combining a user-friendly interface with a sophisticated trading platform. Following its planned commercial launch in 2017, CrypStock will offer users more direct access to WRIT’s Pelecoin currency alongside bitcoin, other popular digital currencies and select fiat currencies. WRIT has also outlined plans to introduce a number of proprietary trading modules, including binary options, futures and an algorithm trading subsystem.

Central to the marketability of the CrypStock platform is WRIT’s newly-launched bitcoin alternative, Pelecoin. This digital currency option strays from the traditional cryptocurrency emission system, which generates new currency on a set schedule without regard to the currency’s market value, in favor of an innovative system that focuses on rules and events that increase the market value of Pelecoin. These events include new user registration, acceptance of Pelecoin for real goods or services, and trades between Pelecoin and fiat currencies. When one of these events occur, Pelecoin automatically increases the balance of the individuals who participated, effectively eliminating the complicated ‘mining’ process and putting new coin distribution within reach of new users.

“We are pleased to introduce to market our unique Pelecoin technology, and look forward to the potential it creates not only for WRIT Media and company shareholders, but for the broader digital currency space as well,” added Mitchell. “There are several advantageous ways Pelecoin differs from other digital currencies on the market, and we’re excited to be part of the many advances taking place in cryptocurrency.”

For more information about the company, visit

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Laguna Blends, Inc. (CSE: LAG) (LB6A.F) (OTC: LAGBF) Enabling Affiliates to Build Their Own Home-Based Businesses

In the United States, 2012 was the year of entrepreneurship. According to GEM’s 2012 United States Report, Total Entrepreneurial Activity (TEA) reached its highest since 1999. The study found that more than 59% of businesses have become home-based. GEM’s findings show that some of the reasons for the growth of home-based businesses include:

  • Lower startup costs
  • No demographic limitations (age group, ethnicity etc.)
  • Easier to outsource volunteers, family members and part time employees

Although many businesses redesigned or started their companies from the comforts of their homes, others opted to simply work remotely. Laguna Blends, Inc. (OTC: LAGBF), a network marketing company focused on the nutritional benefits of hemp-based products, allows its affiliates to build their own home-based businesses. The company operates from a fully virtual 3D technology platform, enabling affiliates to train, recruit, and drive sales from their own computers. LAGBF believes that interactive customer service, consistent corporate communication, and training provided by Laguna Blends’ corporate executives allow the affiliates to be more successful marketers.

Although some companies worry about the levels of productivity, there are a number of benefits arising from this new way of working. For example, companies are cutting costs, including the cost of brick and mortar facilities and unnecessary staffing. The New York Times reported ( “Federal employees in Washington who worked from home during four official snow days saved the government an estimated $32 million, according to Kate Lister, president of Global Workplace Analytics, and its research arm Telework Research Network.”

Similarly, Forbes reported ( that “half-time home-based work accounts for savings of more than $10,000 per employee per year, according to Telework—the result of increased productivity, reduced facility costs, lowered absenteeism, and reduced turnover. Employees save somewhere between $1,600 to $6,800 and 15 days of time once used driving to work or taking public transportation.”

This said, saving money is not the only objective of introducing remote working to businesses. Forbes also reported that “47% of people who have the option to telework are ‘very satisfied’ with their jobs, compared to 27% of those who are office-bound, according to Telework. Over two-thirds of employers report increased productivity among their teleworkers. Contributing factors include fewer interruptions from colleagues, more effective time management, feelings of empowerment, flexible hours and, of course, even longer hours. The home office never closes.”

Laguna Blends has not only entered into an evolving way of running its business, it is also enabling its affiliates to benefit and thrive from these opportunities. In addition to the fact that affiliates can work from home, the company has put together a number of incentives and competitions to drive affiliates to perform and keep them motivated.

For more information, visit

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International Stem Cell Corporation (ISCO) Insiders Inspire Confidence with Share Purchases

July 20, 2016

Recent Form 4 filings with the U.S. Securities and Exchange Commission indicate that the management team of International Stem Cell Corporation (OTCQB: ISCO) is bullish on the company. Form 4 is a Statement of Changes of Beneficial Ownership of Securities which every officer, director or holder of 10 percent (insiders) must file to report the acquisition or disposition of a company’s non-derivative and derivative securities. Five Form 4s filed at the end of June this year report purchases of 239,534 shares. Things appear to be looking up at ISCO. Could it be the imminent start of clinical trials that has made insiders so sanguine?

The term ‘insider trading’ has come to mean the illegal practice of using information, not available to the public, to execute trades. However, it is neither immoral nor illegal for insiders to trade. So how can we tell when insiders are trading on private information? A lot depends on the circumstances. Sometimes it may be obvious; sometimes it is not. Therefore, to increase transparency, the SEC requires that share purchases by insiders be made public.

Previously, a Form 4 filing had to be made by the 10th day of the month following the actual transaction. Now, the Sarbanes-Oxley Act of 2002 mandates that a Form 4 must be filed electronically via EDGAR within two business days of each transaction. With regard to sales of shares by insiders, there may be further filing requirements, perhaps because share sales may signal adverse circumstances. A Form 144 must be filed by any insider (or outsider), who intends to sell more than 500 shares or $10,000 worth of restricted, unregistered securities within the next 90 days.

Share purchases by insiders, typically, signal good things ahead. Since insiders know more about their company, they can spot valuation anomalies in the market. Roger Martin, dean of the University of Toronto’s Rotman School of Management has said that, in mapping out an investment strategy, insider trading ‘is about the only thing I would pay attention to’. Prof. Martin is the co-author, with A.G. Lafley, of the best-selling Playing to Win: How Strategy Really Works that ‘outlines the strategic approach Lafley, in close partnership with… Martin, used to double P&G’s sales, quadruple its profits, and increase its market value by more than $100 billion’.

Backing that up is this Investopedia entry (

‘Nejat Seyhun, a renowned professor and researcher in the field of insider trading at the University of Michigan found that when executives bought shares in their own companies, the stock tended to outperform the total market by 8.9% over the next 12 months. Conversely when they sold shares, the stock underperformed the market by 5.4%.’

Widespread share purchases by managements across the board are sure signs of a rising market. The Financial Times cites Ben Silverman, research director of InsiderScore, which tracks insider trades:

“… in the past 30 years, there has been no time when the market bottomed and rallied when it wasn’t preceded by a critical mass of insider buying”. As the saying goes: actions speak louder than words.

International Stem Cell Corporation recently published the results of a 12-month preclinical, non-human primate study. The data demonstrates the safety and efficacy of the company’s proprietary ISC-hpNSC® readily expandable neural stem cell derived treatment of Parkinson’s disease. The results of the study were published in the academic journal Cell Transplantation and end the preclinical stage of ISCO’s Parkinson’s disease program. The data provides further evidence that parthenogenetic neural stem cells can be effective in treating the symptoms of Parkinson’s disease and, along with the previously revealed safety data, formed the basis of ISCO’s application to the Australian regulatory authorities to move this program to the clinical stage.

The Phase I clinical study is a dose escalation safety and preliminary efficacy study of ISC-hpNSC®, intracranially transplanted into patients with moderate to severe Parkinson’s disease. The open-label, single center, uncontrolled clinical trial will evaluate three different dose regimens. A total of 12 participants with moderate to severe Parkinson’s disease will be treated. Following transplantation, the patients will be monitored for 12 months at specified intervals, to evaluate the safety and biologic activity of ISC-hpNSC®. PET scans will be performed at baseline, as part of the screening assessment, and at six and 12 months after surgical intervention. Clinical responses compared to baseline after the administration of ISC-hpNSC® will be evaluated using various neurological assessments such as the Unified Parkinson Disease Rating Scale (UPDRS) and the Hoehn and Yahr rating scales. The study will be performed at Royal Melbourne Hospital in Australia.

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Content Checked (CNCK) App Recognized Among ‘Best Allergy Apps of 2016’ by Healthline

The ContentChecked app by Content Checked Holdings, Inc. (OTCQB: CNCK) was recently named one of the ‘Best Allergy Apps of 2016’ by Healthline, a fast-growing consumer health information site with roughly 65 million monthly visitors. Healthline’s editors carefully selected winners based on the quality, usability and overall effectiveness of apps that help users manage/avoid their allergies by avoiding the cause of allergic reactions.

To view the full list of winners, visit

ContentChecked stands out on Healthline’s list for its ability to save users time and stress at the grocery store. With a simple scan of an item’s barcode, users can determine if individual grocery items fit into their specific dietary preferences, and Content Checked’s in-depth product database, which contains up-to-date information for over 70 percent of conventional U.S. food products, helps users uncover suitable alternatives if a product contains one or more of a user’s allergens.

Despite the favorable response to its suite of dietary apps, Content Checked remains focused on continued innovation and staying ahead of the competition. As part of this initiative, the Company recently announced plans to launch updated versions of its three apps that will introduce a new subscription-based service and offer an updated and improved experience for new and existing users. In an interview on the UPTICK Network Stock Day Podcast, Kris Finstad, CEO of Content Checked, offered some additional insight into this planned update.

“Our database is now national, for the U.S., and we’re now going to Canada, as well, and then going to the U.K. and Australia,” Finstad stated in the interview. “This year is going to be our breakthrough year from a revenue standpoint.”

Content Checked has also indicated plans to apply for uplisting to a national exchange, NASDAQ or the NYSE, before the end of 2016. The Company is currently preparing to undertake appropriate corporate governance and other necessary actions, as required to meet the qualifications for uplisting to a national exchange. In April, Content Checked demonstrated these efforts through the appointment of Dr. Göran Rune Skog, an accomplished physician with more than 35 years of experience in the field of medicine, as an independent addition to its board of directors. The Company also enlisted the services of Bonwick Capital Partners as its financial and corporate advisor to assist with the planned uplisting.

To view the company’s full financials, visit the following link:

For more information, visit

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QualityStocks’ Tiered Rating Service Exposes Risk and Rewards Transparency

QualityStocks has rated more than 3,000 fully reporting OTC companies as an extension of its commitment to protect investors. Taking this commitment a step further, QualityStocks has also used the information gained from tracking hundreds of online newsletter firms to measure their legitimacy.

The OTC companies and research firms are rated based on their investor relations and transparency practices. QualityStocks has placed these companies into one of five tiers based on their compliance with market regulations, available information, transparency to shareholders, trust within the investor community, and the value of their product and/or services: QSP (QualityStocks Partner); QSV (QualityStocks Verified); QSL (QualityStocks Limited Information); QSN (QualityStocks No Information); and Caveat Emptor (Buyer Beware).

Trading OTC stocks poses a significant risk to any investor; those investors who are successfully managing an OTC portfolio know the importance of thorough due diligence. The QualityStocks rating service is a convenient and complementary tool designed to aid a trader’s individual research.

“Transparency is absolutely critical in this market. Our team has researched each company on our list to examine their fundamentals and apply an appropriate rating,” Michael McCarthy, Managing Director of QualityStocks, stated when originally announcing the service. “The result is a valuable tool that investors can use to quickly separate more trustworthy companies from more risky investments.”

To see the list of rated newsletter firms, visit:

To see the list of rated companies, visit:

Momentous Entertainment Group (MMEG) is Living on a Prayer

July 19, 2016

It has been written that, more than anything else, it is the Lord’s Prayer that ‘is the creed that most connects the world’s Christians’. Its humbling entreaty, ‘give us this day our daily bread’, has been interpreted on both the physical and spiritual levels, a recognition that we are a composition of both body and spirit. Yet this symbiosis is not without tension and stress, which has given rise to the idea that material things are corrupt. Momentous Entertainment Group (OTC: MMEG), with its faith-based family-oriented offerings, shows the absurdity of such a proposition. The company is following a path of success already well-traveled.

In spite of our tendency to think of business and worshipping as two completely different, perhaps incompatible courses of social action, there are many business enterprises driven by religious principles or run by practicing Christians. Perhaps the best known of these is Hobby Lobby, the arts and crafts supplier, which sued the federal government. Management felt it could not comply, because of religious beliefs, with certain mandates in the Patient Protection and Affordable Care Act. In Burwell v. Hobby Lobby, the United States Supreme Court ruled that closely-held for-profit corporations, like Hobby Lobby, would be exempt from providing pregnancy-preventive health care coverage for their female workers, if the firm’s owners have religious objections to those services. Forbes puts Hobby Lobby’s 2014 revenues at $3.7 billion.

Then, there is Forever 21. Surprisingly, you’ll find the words “John 3:16” on its shopping bags. John 3:16 is the familiar ‘for God so loved the world that he gave his one and only Son, that whoever believes in him shall not perish but have eternal life.’ In a Washington Post piece, one of the business’s founders said, “I hoped others would learn of God’s love. So that’s why I put [the scripture on the bags].” Forever 21 is a chain of fast fashion retailers based in Los Angeles with 2015 revenues of $4.4 billion.

Tyson Foods (NYSE: TSN), with 2015 revenues of $41.4 billion, is another Christian outfit. The company wears its faith on its shoulders. Among other faith-based initiatives, it operates a Chaplaincy Program with 115 chaplains on hand to cater to the company’s 113,000 employees. An article in The Atlantic proclaims “Chick-fil-A: Selling Chicken with a Side of God”. It goes on to relate, ‘S. Truett Cathy, the chain’s late founder, consistently made business choices based on his Christian beliefs—and turned a humble sandwich into a religious symbol’. Chick-fil-A’s 2015 revenues are close to $6.0 billion. This all shows that Christians can be businesspersons, too.

Momentous Entertainment Group is an entertainment and direct response marketing company focused on creating, producing and distributing quality content and products. It is currently in the midst of an aggressive marketing campaign aimed at the faith-based family-oriented market.

For more information, visit

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eXp World Holdings, Inc. (EXPI) Shares Underlying Technology with Pokémon GO

Since its release on July 6, 2016, Pokémon GO, the free-to-play location-based augmented reality mobile game from Niantic, has taken the world by storm. Within days, the game became one of the most widely used smart device apps in history, with far-reaching effects spanning into the financial sector. Nintendo (OTC: NTDOY) saw its stock price nearly doubling before closing at its highest level since 2010 last Friday, while Zagg, Inc. (NASDAQ: ZAGG) benefitted from its recent acquisition of a smartphone battery case manufacturer on its way to a 27 percent jump in stock price in just over a week. One feature of Pokémon GO that’s played a key role in its commercial success is its underlying Unity3D platform. This is the same technology used by eXp World Holdings, Inc. (OTCQB: EXPI) to power its immersive 3D Campus for eXp Realty and related ventures.

Unlike Pokémon GO, EXPI has successfully leveraged the Unity3D virtual reality platform for business purposes. Through eXp Realty, the company uses the technology to offer an immersive 3D environment to its brokers and agents that takes the place of traditional infrastructure without negatively impacting the training and interpersonal interaction that’s necessary for real estate professionals to effectively operate in the industry. In line with the development of this platform, EXPI recently announced entry into an agreement with VirBELA, LLC, one of the leading developers leveraging Unity3D to create immersive online worlds, through which it gained exclusive rights to the VirBELA platform within the real estate industry, as well as an option for exclusive rights covering a number of vertical industries such as mortgage origination, mortgage lending, title and escrow and title insurance.

“When we discovered immersive worlds to use in business we knew we had something and since then we have run the real estate brokerage almost entirely via a virtual world platform,” Glenn Sanford, chief executive officer of EXPI, stated in this morning’s news release. “Our staff, management, agents and brokers have fully embraced avatars for work, attend classes, strategize, collaborate, innovate, enjoy water-cooler chats, build teams, and share experiences. The close-knit community that we’ve been able to build over the years on our campus has distinguished us from ‘virtual’ brokerage models.”

Despite its similarities to Pokémon GO, EXPI’s Agent-Owned Cloud Brokerage™ is a major force in the real estate industry. Since 2013, when the company committed to making its agents and brokers the owners of its publicly-traded stock, eXp Realty has expanded its agent base to include more than 1,400 agents across 43 states; Alberta, Canada; and the District of Columbia. Though consumers may never see EXPI’s innovative cloud campus, the company’s agents visit on a daily basis to remain up-to-day on the best ways to optimize the level of service they can offer to clients.

“We’re different from Pokémon GO in that we use our Unity-powered platform for business, working on behalf of consumers engaged in what is often the most significant transaction of their lifetimes — the purchase and/or sale of a home,” added Jason Gesing, CEO of eXp Realty. “However, the power of augmented and virtual reality platforms like Unity will allow us to continue to build a culture of service, of entrepreneurship and of a shared sense of ownership, allowing our agents to develop meaningful personal and professional relationships with their colleagues from across North America.”

For more information, visit the company’s website at

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Singlepoint, Inc. (SING) Offers Update on Progress toward Uplisting

Before the opening bell, Singlepoint, Inc. (OTC: SING) gave prospective shareholders an update on its progress toward uplisting to the OTCQB Venture Market. MaloneBailey, a market-leading accounting firm delivering audit services to high-quality small and middle-market private and public companies, is rapidly approaching the completion of its audit for Singlepoint’s Form 10, which is required for the company to move forward with plans to become a fully reporting entity. Singlepoint announced the completion of an audit of its financial statements for the two years ended December 31, 2014, in early May before commencing an audit of its 2015 results.

Last month, Singlepoint engaged Milost Advisors Inc., a global investment banking firm, to assist in the acquisition of undervalued companies while raising equity and debt capital facilities to fund these acquisitions and provide working capital. The company continues to benefit from this working relationship as it searches out undervalued acquisition targets.

In February, Singlepoint got the ball rolling on the mergers and acquisitions front when it acquired an ownership stake in DraftFury, a profitable daily fantasy sports (DFS) enterprise with effective customer retention strategies and an experienced management team. According to Todd Eilers, CEO of Eilers Research, daily fantasy sports games “generated around $2.6 billion in entry fees last year and grow 41% annually, reaching $14.4 billion in 2020.” Through the acquisition of DraftFury, Singlepoint intends to take a noticeable stake in this growing industry.

The company has also issued a letter of intent to acquire the assets and technology of Mobile Bidding Technologies, Inc., including Text2Bid, an industry-leading auction software business generating over $10 million a year in donations for its users. Text2Bid is a leading mobile bidding solution that currently boasts a valuation of $1.6 million and has recorded strong annual revenue growth. Through the acquisition of a stake in Mobile Bidding Technologies, Singlepoint will look to gain a foothold in the $18 billion auction industry. The company plans to finalize this acquisition following the filing of its Form 10 in the coming weeks.

“This has been an exciting year for SinglePoint. In addition to our equity ownership in DFS enterprise, DraftFury, our stock price has also incurred organic growth since beginning of Q2 and I’m optimistic it will follow suit moving forward as we explore the acquisition targets identified by Milost Advisors,” Greg Lambrecht, chief executive officer of Singlepoint, added in this morning’s news release.

For more information, visit the company’s website at

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Moxian, Inc. (MOXC) (MOXCD) Personalizing Its User Experience Further with Geolocation

Geolocation provides location data that allows social media platforms to connect users with others in their area. It also tells them about events and matches them to online activities that could be of interest. Geolocation first became popular back in 2008. Although many smartphone users have never used a geolocation application, many companies today are integrating geolocation into their social media applications and online platforms.

There are many reasons for marketers to use geolocation in their strategies. It represents data that enables companies to effectively target customers according to location, interests, and need. The Marketing Tech Blog describes geolocation as “the ultimate tool for nailing time and place: allowing businesses to promote their products and services in order to find the right market placement, and for their customers to receive tailored treatment based on their interests and needs.”

That said, although marketing has become not only instant, but location-based, geolocation is not being used to its full potential. Many consumers have privacy concerns about giving out their location. By sharing their location, they are essentially trusting the brand or company that is asking for their whereabouts. To make this work, marketers must use brand authority. They must give the consumer a trustworthy reason to share their location. To encourage users to give personal information, companies now integrate geolocation into their social media. In order to build geolocation into social media, one must remind consumers to check-in, encourage cross-promotion with social networks, and use geographic information from social media to encourage location-based participation.

Moxian, Inc. (OTCQB: MOXC) does just this. The social marketing and promotion platform integrates social media, entertainment, and business intelligence, helping merchants to accelerate and advertise through campaigns and promotions. The company has two products: Moxian+ User and Moxian+ Business. The Moxian+ User App has integrated geolocation, which allows consumers to search for merchants close to them. This feature not only gives users personalized information on events and promotions in their area, it also connects them to nearby friends. The application features a media messenger service, a gamification platform, a rewards platform, and a space for users to spend their virtual currency.

For more information, visit the company’s website at

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Monaker Group, Inc. (MKGI) Meeting Objectives with a Multitude of Key Companies and Partnerships

July 18, 2016

A traditional business partnership occurs when two or more individuals share management and profits of a business. Of course, not all businesses require more than one person to get started. That said, many large companies, such as Apple (NASDAQ: AAPL), eBay (NASDAQ: EBAY), and others, were built by more than one leader. Some of these partnerships started because of a friendship, but, regardless of personal relationship, both parties accepted that the other had something to bring to the table.

Monaker Group, Inc. (OTCQB: MKGI), the technology driven travel company, believed in just this when it partnered with a multitude of companies that could mutually benefit from the arrangement. Monaker believes in offering travel opportunities to all demographics. This requires Monaker to offer large and versatile search options to its various audiences, which has encouraged the company’s very productive partnerships.

Monaker has assembled multiple key partnerships to meet its objectives. With these partners, MKGI is creating the inventory and distribution linkage through its flagship The company considers itself to have a definitive strategic advantage with its strong partner base. Some of the key Monaker partners include: The Mark Travel Corporation, I.C.E., uBid and International Travel.

Monaker Group maintains a strong relationship with the Mark Travel Corporation. It offers a VAX system used by 85,000 travel agents and represents 60 million consumers including Hilton Vacations (NYSE: HLT), Hyatt Vacations (NYSE: H), and United Airlines (NYSE: UAL). I.C.E. has 55 million members worldwide and private label members such as American Express (NYSE: AXP), AAA, and USAA. Monaker also represents uBid products, with over six million active users. Finally, International Travel, with over 20,000 agents worldwide, has agreed to supply Monaker travel brand alternative lodging and tour products.

These four specific partnerships allow Monaker Group to reach a broader audience and market itself further afield. With this, the company is able to provide unique and competitive travel offerings and expand higher-margined inventory in alternative lodging. Monaker’s ability to work with trusted and established travel brands provides the company with significant inventory and distributions.

For more information, visit

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Laguna Blends, Inc. (CSE: LAG) (LB6A.F) (OTC: LAGBF) Highlights Recent Milestones Related to Growth Strategy

Before the opening bell, Laguna Blends, Inc. (OTC: LAGBF) issued a news release recapping some of its recent milestones related to its planned entry into the $121 billion global skin care industry. The most recently announced milestone related to this goal was the company’s entry into a non-binding letter of intent to acquire the exclusive license brand name and existing inventory of CannaCeuticals of California, USA (“Canna”), which was originally announced in a news release issued on July 7. Under the terms of this agreement, Laguna will receive an exclusive license to sell Canna’s cannabidiol (CBD) skin care products in the United States and Canada for an initial period of two years, with license and marketing rights extending to Asia, Europe and Mexico, subject to Canna receiving regulatory approval in those markets.

Upon closing of this transaction, Laguna plans to leverage its rapidly-expanding affiliate marketing network to sell Canna’s innovative products in North America. The addition of the skin care products would offer entry into a sizable international industry while also building on the company’s existing presence in the functional beverage space. Just last month, Laguna gave prospective investors some insight into the strong growth of its affiliate marketing network when it announced the generation of $105,000 in unaudited sales during the 11-week period ended May 31, 2016. In addition to exceeding internal sales goals, a high reorder rate reiterated the positive product experience and strong demand that exists for Laguna’s two hemp-based functional beverage products, according to company president Ray Grimm Jr.

The addition of Canna’s CBD face serum to the company’s affiliate marketing network is expected to play a key role in Laguna’s ability to promote sustainable growth moving forward. In a recent clinical trial studying the efficacy of the serum, 100 percent of test subjects reported an overall improvement to the appearance of skin within 14 days. Of those, 85.71 percent noticed an improvement during the first week. Look for the company to lean on these findings while continuing to promote heightened brand exposure following the anticipated finalization of the manufacturing and exclusive license agreement with Canna.

“The momentum we have gained in the last 30 days is testament to our commitment to the Laguna Blends brand, our affiliates, and our shareholders,” Grimm concluded in this morning’s news release. “The achievements noted above cast significant light on the high-potential future of Laguna Blends, as well as our ability to rapidly yet successfully execute an aggressive growth strategy. With regard to our negotiations with Canna, we have a lot more potential and milestones on deck, and we look forward to updating our shareholders in the near future.”

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July 15, 2016

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eXp World Holdings, Inc. (EXPI) Launches Real Estate Brokerage Operations in New Jersey

Earlier today, eXp World Holdings, Inc. (OTCQB: EXPI) continued the rapid expansion of its real estate division when it announced the launch of eXp Realty in New Jersey. Including the Utah launch, which was announced earlier this week, the company’s Agent-Owned Cloud Brokerage™ is now operational in 43 states, as well as the District of Columbia and Alberta, Canada. In total, EXPI’s innovative brokerage now includes more than 1,400 real estate professionals, an increase of over 60 percent from the beginning of 2016.

EXPI’s pioneering agent-owned business model has proven successful in attracting some of the leading real estate professionals across all of its markets, and New Jersey is no different. The company’s broker of record for the state, Jeanne Borgers, brings more than 12 years of New Jersey real estate experience to the eXp Realty team. During this time, she worked with Keller Williams NJ Metro Group, earning the nickname of ‘Short Sale Queen’ for her ability to navigate the challenging realty landscape ushered in by the Great Recession.

“We are fortunate to have experienced and talented leadership in place with Jeanne as we enter a highly competitive market and a state where the practice of real estate varies significantly from the north to the south,” Jason Gesing, chief executive officer of eXp Realty, stated in this morning’s news release. “We look forward to offering new opportunities to and welcoming entrepreneurial professionals across the state into our community of agent owners.”

Over the past two months, EXPI’s realty division has experienced tremendous national growth, expanding into an impressive six states since early May. This growing national presence has set the stage for considerable financial growth in the months to come. In the first quarter of 2016, the company recorded a year-over-year increase in revenues of 107 percent. This coincided with an increase in agent count for its real estate division of 106 percent from the previous year. eXp Realty has already added roughly 300 new agents to its Agent-Owned Cloud Brokerage since the end of the first quarter, and it’s showing no signs of slowing down.

In a recent news release, Glenn Sanford, chairman and chief executive officer of EXPI, stated, “Our internal mantra of ‘We want the value proposition of eXp Realty to be so good that it would be irresponsible for an agent and broker to hang their license anywhere else’ has and will continue to drive innovation around the Agent/Owner model.” If financial performance continues to mirror this growth in agent count, the company could be primed for record results moving forward.

For more information, visit the company’s website at

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International Stem Cell Corp. (ISCO) Using Extract from Stem Cells to Produce Cosmetic Skin Care Line

Stem cells have near-limitless abilities. They divide, reproduce, and build on each other to repair and regenerate tissue. Stem cells are most interesting for their ability to renew themselves and to differentiate into specific cells. Every single time a stem cell divides it can become a different stem cell. These are just some of the reasons stem cells have become so popular in the research and medical world. Human stem cells are currently being used to test new drugs and find new treatments for a range of diseases, including Parkinson’s, ischemic strokes, metabolic liver diseases, retinal blindness, corneal blindness, and many more.

Thanks to the nature of stem cells, they are often used in cosmetics. This is due to the fact that stem cell extracts can lead to renewal, regeneration, and repair of the skin. In actual fact, cosmetics do not have stem cells in them. Rather they are actually made using extracts from where the stem cells were grown. These extracts are used as a supplement to help grow and naturally repair the skin.

When stem cells first started getting used for medical and cosmetic purposes, they were embryonic stem cells. These stem cells have the ability to reproduce at an exceptional rate, but they require many growth factors, such as nutrients, vitamins, salt, and oxygen. In addition, these first pluripotent eggs were taken from donated human embryos, otherwise known as ESC. Due to the fact that creating ESC involved destroying a human embryo, there have been moral issues associated with their fabrication.

International Stem Cell Corp. (OTCQB: ISCO) has pioneered a new type of pluripotent stem cells from unfertilized eggs. These new cells are known as human parthenogenetic stem cells (hPSC). ISCO’s new cells have not only cut out all the ethical issues associated with embryonic cells, they also retain many of the factors that make them important within the medical and cosmetic industries. ISCO’s subsidiary, Lifeline Skin Care, Inc., is a cosmeceutical business that develops, manufactures, and markets stem cell derived cosmetics. Lifeline Skin Care uses human stem cell extracts and non-embryonic cells. The company uses small molecule technology to help smooth, repair, and restore the skin to give all the benefits that most people buying cosmetics are looking for.

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Agora Holdings, Inc. (AGHI) Engages Bart and Associates, LLC Ahead of Planned Uplisting

July 14, 2016

Before the opening bell, Agora Holdings, Inc. (OTC: AGHI) reiterated its intentions to uplist to the OTCQB Venture Market in the coming months. In line with this goal, the company has signed an engagement letter with Bart and Associates, LLC, a Denver-area law firm specializing in securities and investment-related law, outlining plans to commence preparation of a Form 10 Registration Statement, followed by ongoing quarterly and annual reports and 8-K filings. When this process is completed, Agora will be positioned to offer continuous reporting and improved transparency to its shareholders and the investment community at large.

“The company is excited about this next milestone,” Dan Terziev, chief executive officer of Agora, stated in this morning’s news release. “The filing of the Form 10 and all required audited financials mean that we can aggressively pursue the move to a more senior exchange.”

Agora’s goal of uplisting has been evident in recent months, as the company has continued to place focus on auditing its financial statements. In early April, Agora engaged an independent accounting and auditing firm, BF Borgers CPA PC, to complete audits of its financial statements under PCAOB and US GAAP auditing standards. In June, the company announced the completion of audits stemming from this agreement before posting the audited findings on the OTC Markets site.

“The Company is moving in a very positive direction,” added Terziev. “As we keep moving forward, we are confident that our shareholders will be rewarded given the performance of our company in the marketplace and its future potential.”

In addition to its ongoing efforts to uplist to the OTCQB Venture Market, Agora, through subsidiary Geegle Media, continues to make progress toward the commercial release of its FRAME platform. Upon release, FRAME will allow companies and individuals to better control their social media marketing efforts by conveniently distributing brand-relevant messages to a variety of networks from a single, centralized dashboard. Agora’s management team expects the introduction of FRAME to “revolutionize the way brands interact via social media” while providing “long-term value for [Agora] shareholders.”

According to a report by Simply Measured (, roughly 62 percent of businesses implement social media management platforms in order to fine-tune and measure the results of social media marketing campaigns. When combined with the knowledge that an enormous 93 percent of marketers are currently using social media for business, FRAME has expansive market potential as a solution for businesses, public relations firms and investor relations agencies to engage customers, track and measure social media campaign performance, and execute the strategic distribution of branded content.

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Laguna Blends, Inc. (CSE: LAG) (LB6A.F) (OTC: LAGBF) Shares Rise After Cannabidiol Clinical Trials

Cannabidiol, or CBD, is one of the active cannabinoids present in cannabis, as well as in hemp, a variety of cannabis. Although many people focus on THC, the key psychoactive component in cannabis, CBD, offering medical benefits without psychoactive properties, is becoming increasingly popular. Since a report by the British Journal of Clinical Pharmacology ( was published in 2013 suggesting positive CBD applications, including reducing nausea and vomiting, suppressing seizure activity, combatting psychosis, combating tumor and cancer cells, and helping with anxiety and depression, CBD has made significant progress in the world of medicine.

Today, numerous trials are taking place around the world to understand the positive effects of cannabis and its components. Laguna Blends (OTC: LAGBF), a network marketing company based in the U.S. and Canada, focuses on the nutritional benefits of hemp and hemp based products. After the launch of its two products, Caffe and Pro369, the company took its passion for hemp a step further. Shares in Laguna Blends, Inc. shot through the roof as it announced the results of Cannaceuticals’ clinical trials of a cannabis extract facial serum, which showed 100% improvement of the skin of each subject.

The serum was tested on 21 women. Every single woman involved in the clinical trials witnessed an overall improvement in the appearance of their skin. With this, Laguna shares rose by 12.5% to $0.27. With these developments, Laguna Blends could become a player in the skincare industry as well as the functional beverage industry.

By the end of 2016, the skincare market is expected to grow to $121 billion. This growth is expected to reach a huge $154 billion by the end of 2021, according to Statista ( With Laguna entering into a non-binding letter of intent with Swiss-developed care line Cannaceuticals, the group could incorporate itself within the skincare and beauty industry, as well as the direct sales industry. Ray Grimm Jr., president of Laguna Blends, had this to say in a recent news release: “Management believes that this proposed acquisition will immediately establish Laguna as a player in the skincare category”.

For more information, visit

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Momentous Entertainment Group’s (MMEG) Ministry and Marketing Mix

July 13, 2016

Since the release of The Ten Commandments starring Yul Brynner and Charlton Heston in 1956, the faith-based movie industry has had many ups and downs. At the time of its release, the movie, which cost $13.5 million, was the most costly ever made, according to Life Magazine. This year marks the sexagesimal anniversary of that Paramount Pictures blockbuster, as well as the release of a new film of the same name. Os Dez Mandamentos (The Ten Commandments) made its debut in Brazil in January 2016. Thus continued the legacy of Cecil B. DeMille’s 1956 classic, which shows that the faith-based movie industry is alive and well with prospects that are looking increasingly brighter. Positioned at the cusp of this revival is Momentous Entertainment Group (OTC: MMEG) with its faith-based, family-oriented product lineup.

The Ten Commandments turned out to be the seventh most successful film of all time. In 2014 dollars, its worldwide gross would be $2.19 billion. It was the first of many successes for the faith-based movie industry. The biggest of them all since then has been Mel Gibson’s 2004 saga The Passion of the Christ, which has, according to Box Office Mojo, grossed over $370 million in the U.S. and Canada alone. Yet, in one way, the C.S. Lewis movies have been even bigger. The Chronicles of Narnia trilogy scored a stupendous $538 million at the box office. War Room, although released to generally negative reviews in 2015, also became a hit and has so far brought in close to $62 million. Hot on its heels are two 2014 releases, God’s Not Dead, which made $61 million and Son of God, which earned $60 million.

A Wikipedia piece claims that ‘all five of the major Hollywood studios have created marketing departments to target the growing demand for faith-based and family fare’, although there is no evidence that the largest, Disney Film Studios (NYSE: DIS), with its Buena Vista brand, actually does have a separate unit for faith-based enterprises. Some commentators have, nevertheless, discerned distinctly religious or Christian themes in many Disney films. Disney’s first animated movie, Snow White and the Seven Dwarfs, released in 1937, shows Snow White, with head bowed and hands clasped, beseeching God to bless the seven little men who have shown her so much kindness, a scene as profoundly moving and Christian as anything in an openly religious epic. And who has seen The Lion King without noting how its draws on the Christian ethos?

Momentous Entertainment Group has embarked on an aggressive marketing strategy in this faith-based, family-oriented market. Its first venture, The Greatest Story Every Sung, is a celebration of the life of Jesus Christ. It is a compilation, on compact disc (CD), of 34 songs, each introduced by Stephen Baldwin. A second faith-based product is a double CD album, titled Tim Storey presents Daily Reminders from Scripture, which consists of recitations of bible passages on the themes of hope, love, peace and joy. Tim Storey is a pastor and motivational life coach to many of the top names in the entertainment industry, including Oprah Winfrey. A third faith-based offering from Momentous is a music video with the title I Believe. I Believe is sung by Suzanne Olmon, who is music director at the Church of Faith United Methodist Church in Richmond, Texas. An audio track of I Believe originally appeared on the album The Greatest Story Ever Sung.

For more information, visit

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Content Checked (CNCK) Registered Dietitian Provides Commentary for Article

Last month, Content Checked Holdings, Inc. (OTCQB: CNCK) secured coverage in another widely-read publication when its Director of Nutrition, Tory Tedrow, RD, CNSC, was interviewed for an article posted on The piece, titled ‘Allergies and pregnancy’ detailed the importance of a healthy, balanced diet during pregnancy. In the article, Tedrow offers suggestions on foods that should be avoided during pregnancy and breastfeeding. She also uses the platform to dispel a common myth relating to food allergies.

“Current research shows that there is no reason to avoid highly allergenic foods during pregnancy or while breastfeeding,” Tedrow stated in the article. “Some research has shown that avoiding those foods can actually increase your baby’s risk of developing food allergies.”

To view the full article, visit

In addition to offering a few healthy tips for expectant mothers, the article also provides valuable exposure to Content Checked and its family of health apps. SugarChecked is mentioned multiple times throughout the article, and a link to the Content Checked website is also included. serves as a daily news and entertainment hub for an estimated 4.8 million unique monthly visitors.

Content Checked has found great success in securing coverage in a number of high-profile media outlets in recent months, including Forbes, USA Today, ABC, CBS, NBC, Fox, Los Angeles Business Journal and Yahoo, among others. In May, CEO Kris Finstad noted this progress in an interview on the UPTICK Network Stock Day Podcast. Finstad also used this platform to give prospective investors some insight into Content Checked’s headway toward building a sizable presence in the roughly $13 billion U.S. food allergy and intolerance market. Currently, the Company’s apps boast a combined userbase of approximately two million people in the U.S. and Norway, largely due to its growing database that includes information on approximately 70 percent of conventional U.S. grocery products and is updated regularly.

Building on its current momentum, Content Checked is moving toward the impending release of revamped versions of its apps complete with a library of new features and improved usability. Alongside this release, the company plans to launch an extensive marketing campaign while eyeing international expansion in Canada, the U.K. and Australia in the coming months.

To view the company’s full financials, visit the following link:

For more information, visit

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eXp World Holdings, Inc. (EXPI) Launches Real Estate Brokerage Operations in Utah

Earlier today, eXp World Holdings, Inc. (OTCQB: EXPI) announced that its full-service real estate brokerage, eXp Realty, has commenced operations in the State of Utah. The company’s operations in Utah will be overseen by managing broker Rick Southwick, a recognized leader in the local real estate community with more than 30 years of experience. Among his achievements, Southwick was named 2015 Utah Realtor of the Year and served as the 2014 president of the Utah Association of Realtors. Prior to joining eXp Realty, he worked as an owner and team leader with Keller Williams for 15 years and as associate vice president for Coldwell Banker for approximately 16 years.

“The industry has been hungry for a business model that is wholly different from anything that its members have been presented with before,” Southwick stated in this morning’s news release. “eXp is that business model and agent ownership provides the greatest opportunity for agents that I’ve seen during my years in the business.”

To date, eXp Realty has commenced operations in nearly 40 U.S. states, as well as Alberta, Canada, attracting more than 1,240 real estate professionals with its innovative Agent-Owned Cloud Brokerage™ business model. The company has found similar success in recruiting industry leaders in its operating markets. Late last month, EXPI announced that Sally and Stephen Koss of the venerable Landmark brand in Greater Boston had joined the eXp Realty team after more than three decades within the RE/MAX (NYSE: RMAX) system.

“The Company continues to attract highly-respected, strong, and established leaders who share our passion for and commitment to agent-ownership and utilization of technologies that will position agents well as the industry continues to evolve,” Jason Gesing, chief executive officer of eXp Realty, stated in this morning’s news release.

EXPI’s recent progress toward expanding its presence in the real estate sector has also translated into considerable financial growth. In the first quarter of 2016, the company recorded revenues in excess of $7.1 million, an increase of 107 percent from the previous year. This performance was attributed to EXPI’s success in increasing its sales agent base and, as a result, realizing a greater sales volume through its brokerage division. The company’s agent count at the conclusion of Q1 2016 was up 106 percent from the comparable period of 2015.

With recent news in mind, this rapid growth seems set to continue. Last month, eXp Realty was named among the best places to work by both The Washington Post and the Atlanta Journal-Constitution, based on the feedback of workplace members. This marked the second consecutive year in which the Agent-Owned Cloud Brokerage was recognized as one of the best places to work in Atlanta.

For more information, visit the company’s website at

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Laguna Blends, Inc. (CSE: LAG) (LB6A.F) (OTC: LAGBF) Announces Data from Cannaceuticals Facial Serum Clinical Trial

Before the opening bell, Laguna Blends, Inc. (OTC: LAGBF) announced some of the highlights of a recent clinical trial completed by Cannaceuticals (“Canna”). The study, which was conducted by BioScreen Testing Services, Inc., highlighted the efficacy of Canna’s cannabidiol (CBD) face serum, with test subjects noticing a 100 percent overall improvement to the appearance of skin within two weeks. These results follow last week’s announcement of Laguna’s entry into a non-binding letter of intent with Cannaceuticals of California, USA whereby the two companies will look to enter into a definitive manufacturing and exclusive license agreement for the purpose of pursuing mutually beneficial business opportunities in the rapidly expanding CBD skin care industry.

“Obviously when you receive a 100% improvement with a product you have a home run type of product with proven science and clinical data,” Ray Grimm Jr., president of Laguna Blends, stated in this morning’s news release. “Laguna is ecstatic to be in negotiations to acquire the Cannaceuticals brand name and product line. Management believes that this proposed acquisition will immediately establish Laguna as a player in the skin care category.”

Other highlights stemming from Canna’s clinical study included:

  • 85.71 percent of test subjects noticed an improvement to their skin appearance within the first seven days
  • 80.95 percent of subjects noticed an improvement to their skin texture within two weeks
  • 80.95 percent of subjects noticed an improvement in the appearance of fine lines and wrinkles of the mouth area
  • 80.95 percent of test subjects said they would purchase the Canna serum product if it was made available for sale

These results are particularly promising for Laguna, as the company continues to make strides toward entry into the $121 billion global skin care industry. According to last week’s news release, Laguna and Canna have agreed to an exclusivity period relating to Canna’s CBD skin care products that will extend through July 29, during which time the two companies plan to finalize a definitive agreement. The initial terms of this agreement state that Laguna will purchase the entirety of Canna’s existing inventory and receive an exclusive license to sell the products in the United States and Canada.

Pending due diligence and any required approvals, Laguna will look to offer Canna products through its affiliate marketing network as early as August of this year in the U.S., with sales in Canada expected to follow by the end of 2016. Laguna will also receive license and marketing rights to sell Canna products in Asia, Europe and Mexico, subject to Canna receiving regulatory approval in those markets, setting the stage for potential international growth in the months to come.

For more information, visit

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eXp World Holdings (EXPI) Evolving with its Clientele

In the past, companies worldwide focused on traditional functional benefits, price competition, and features. Businesses sometimes lost their focus, aiming to be the best for themselves instead of their clients. Of course, these two go hand-in-hand in the sense that companies cannot succeed without the support and loyalty of their customers. However, in the past 20 years, technology has changed the relationship between companies and their customers, a change clearly seen in the nation’s real estate industry.

The real estate brokerage world has taken a shift toward the client. This shift has been branded “client centric”. An article entitled ‘The Evolving Brokerage Model’ on REALTORMag sums up this new model perfectly. It states, “These days, the most successful brands center on experiential benefits, relationships, and relevance to consumers.” Since the housing boom, a younger generation of homeowners have come to the surface, a generation not interested in whether or not a real estate broker is number one in the state or country. They want to know they are being treated with respect and getting the most honest, trustworthy services.

Sherry Chris, president and CEO of Better Homes & Gardens Real Estate LLC, described this new type of homeowner as “searching for someone who will look out for their best interests, not efficiently move them through the sales funnel.” eXp World Holdings (OTCQB: EXPI) has evolved alongside its clientele by doing just this. EXPI understands that buying a home can be an emotional time for a person. The company knows that its clients depend on it to navigate the process, give insight into properties, offer a comparative perspective, negotiate, and advocate on their behalf.

EXPI has also evolved its relationship with its agents and brokers to offer the best and most revolutionary working environment it can. The Long-Term View section of the EXPI site reads: “The greatest asset of any real estate brokerage is the group of agents and brokers who are a part of it. In our view, those agents and brokers should be owners and at eXp Realty, they are”.

Aside from paying special attention to it consumers, agents and brokers, EXPI has taken a step toward the future with a cloud-based environment where, according to the company, “agents and brokers build their own businesses. They work, attend classes, strategize, collaborate, innovate, enjoy water-cooler chats, build teams, build unity and share experiences across geographic borders inside of our Cloud Office Environment.”

For more information, visit the company’s website at

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Moxian, Inc. (MOXC) Connecting Businesses and Consumers through Social Customer Relationship Management

July 12, 2016

Customer Relationship Management (CRM) is a tool companies use to manage their relationships and interactions with their customers. Using a CRM system enables businesses to collate information from their various customer service streams. These systems allow merchants to see everything about their customers in one place. This includes their history with the company in question, the status of any orders, and even information drawn from their social media accounts. It takes CRM to the next level: Social CRM (SCRM).

Traditional CRM is designed to manage the customer relationship through conventional channels. On the other hand, SCRM gives the consumer more control. In an IBM Institute for Business Value study by Carolyn Heller Baird and Gautam Parasnis, titled From Social Media to Social CRM, the authors found that: “Traditional CRM strategy focuses on management solutions for channels such as corporate Web sites, call centers, and brick and mortar locations. With Social CRM, these strategies now take into account the dynamics of the community-based environment that defines social media – an environment in which control of the relationship has shifted to the customer, who has the power to influence others in his or her social network.”

With this in mind, companies have taken a big leap towards tapping social media for marketing. Many of these believe social media will transform the way their business works. Unfortunately, many companies that have embraced the use of social media in their business are not using the platforms to their full potential. This is partly because many businesses confuse social media strategy with social CRM strategy. In actual fact, these two are very different. The key difference is the integration and approach for engaging customers.

Moxian, Inc. (OTCQB: MOXC) integrates social media, entertainment and business intelligence. The social marketing and promotion platform helps merchants accelerate business growth through social media. Leveraging over 100 years of combined experience, the company has developed a Multi-Channel Social Commerce Platform that uses a variety of its own tools to generate data for businesses. Moxian’s proprietary Social Customer Relationship Management platform works in a way that helps merchants and consumers interact. The Moxian+ Business App has built-in SCRM, allowing merchants to push a variety of promotions and marketing campaigns that, in turn, generate personalized reports.

For more information, visit the company’s website at

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OurPet’s Company (OPCO) Passes a Major Marketing Milestone

OurPet’s Company (OTCQX: OPCO) is known for its high quality, innovative products that improve the health, safety, comfort and well-being of pets. It’s a company driven to differentiate itself by employing the latest technology. Now, OurPet’s Company is demonstrating its marketing savvy with its recent launch of a Direct Response Television (DRTV) campaign in conjunction with (

Most of us are familiar with DRTV, which offers viewers the opportunity to purchase from a commercial, through the late-night, early-morning programming known as the infomercial, the long-form versions of which seem to go on and on about the latest widget you must have. It could be a Pet Rock or perhaps a Pocket Hose. Such products have given DRTV unsavory associations. However, the genre has since reinvented itself. Its main objective is no longer harvesting direct sales. DRTV campaigns are now mostly employed to test products and messaging against targeted consumer segments. More importantly, DRTV aims to provide fodder to get nationwide retailers like Wal-Mart (NYSE: WMT), Target (NYSE: TGT), Home Depot (NYSE: HD) and others to take a bite. As Priceonomics ( puts it, ‘DRTV viewers today are the beta audience for Wal-Mart shoppers tomorrow’. ‘Most of today’s infomercials… aren’t necessarily designed to sell products at all; they’re designed to test the salability of those products in a mass-market environment like Wal-Mart’.

DRTV campaigns that get mass retailers to sign distribution contracts have proved to be formidable marketing strategies resulting in astoundingly successful products and product lines. ProActiv, a skin care line, brings in over a billion dollars in revenue a year, according to Mental Floss ( PedEgg, which scrapes your heel to remove calluses, has sold $450 million since launch, and the George Foreman Grill brings in $202 million in annual revenues. Many DRTV promotions are branded with the AsSeenOnTV logo, which ‘is a sort of informal trade affiliation and open-source brand mark representing major DRTV brands in the retail business’.

Wider distribution may be the catalyst that takes OurPet’s Company’s business to the next level. The company has been growing at a rate 50 percent higher than the industry. Data provided by the American Pet Products Association (APPA) ( indicates that total U.S. pet industry expenditures rose, at a CAGR of 4.44 percent, from $48.35 billion in 2010 to $60.25 billion in 2015. During the same period, OurPet’s Company’s net revenues went from $17.1 million (2010) to $23.9 million (2015), increasing at a CAGR of 6.86 percent.

Some of the products likely to charm those late night somnambulists include the OurPets® Catty Whack®, an unpredictable game of hide and seek designed for cats of all ages, which was first introduced in 2015. The introduction of the OurPets® Catty Whack® actually resulted in the genesis of the Intelligent Pet Care® line of products, which offers ‘the application of Blue Tooth and Wi-Fi to improve the connectivity between humans and pets’. The line includes the Intelligent Pet Care® Feeder, Waterer and Intelligent Litter Box, all of which allow pet owners to monitor their pet’s behavior through the IntelligentPetLink® smartphone app, downloadable from the Apple app store and Google Play.

For more information, visit the company’s website at

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