Banjo & Matilda is an emerging Australian lifestyle brand known globally for its fun sweaters and luxe cashmere basics. Big on quality and small on pretense, the company’s cashmere sweaters are spun with natural and ethically sourced yarns from goats in the highest mountains of Inner Mongolia, putting a little bespoke love into each garment with their signature XX logo hand-stitched into each right-hand corner.
Founders Belynda and Ben Macpherson wanted to create sweaters that were not only discreetly luxurious, but also captured the freedom of their lifestyle by the beach—the freshness of the ocean, warmth of the sand and soulfulness of the surf—in a range of knitwear made with supreme quality and integrity. The result being sweaters spun from the most premium of natural yarns such as fine cashmere, silk and organic cotton but supporting the opposite of “fast-fashion” in sustainability, longevity, endurance and lovability.
The brand, which has a rapidly growing loyal following, is quickly being stocked in important major and specialty retailers around the world, including Net-a-Porter, Shopbop, Harvey Nichols London, Neiman Marcus, Intermix New York, David Jones Australia and major department stores in Germany and the Middle East. Apparel is also shipped in other locations of the world through Banjo Matilda’s online store to loyal customers from Bondi to New Delhi.
Banjo & Matilda’s long-term vision is to grow distribution similarly to peers in the industry such as Vince Holding Corp. (NYSE: VNCE), which is now in more than 2,100 retail outlets, and Zadig & Voltair, which shares a similar growth pattern to the company. In just one quarter this year, Banjo & Matilda increased the number of retail outlets “doors” stocking its products by 122%. By September, the company is expected to increase the number of outlets by 433% from Q4 2013 based upon forward wholesale orders received.
For more information about Banjo & Matilda, please visit: www.banjoandmatilda.com
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