Big Tree Group is offering even more access to its extensive catalog of toys. The corporation has established and launched a new ecommerce platform, Afangta, to provide a choice of online services to its customers and supply chain partners.
An official agent for over 8,000 toy manufacturers in China, Big Tree supplies more than 180,000 types of toy products, more than 300,000 toys made of various materials, and its own line of construction toys—the Magic Puzzle 3D. All of these toys have an assortment of functions–learning, physical exercise and interactive play.
From its headquarters in the heart of Shantou, the leading location for toy manufacturing in China, Big Tree is improving global access to its products. Along with its other distribution channels (showrooms, websites, retail store channels and trade shows), customers can now shop for its products on its e-commerce platform.
E-commerce is one of the principal sales channels of the modern world, and Big Tree is counting on online trading to drive a large portion of its future revenue growth. Right now, Big Tree’s customers include distributors, trading companies, and wholesalers in mainland China, Hong Kong, Europe, Mexico, South America, Asia and the United States. Through its Afangta platform, the company expects to build a strong web presence and attract more online, domestic customers at www.afangta.com.
The Afangta platform will provide a branded toy experience and a range of online ordering and product distribution functions:
• Catalogue display – Through the Afangta site, domestic participants can view Big Tree’s extensive inventory, including toys from its 21,500 square feet showroom in Shantou, China. The company will also be able to highlight its all-inclusive sourcing and distribution capabilities and continue to build and promote its brand as a trusted name that provides buyers with quality toys sourced from China.
• Quality testing and assurance services – When making purchases online, customers can rest assured that the products Big Tree represents have gone through meticulous quality control tests at an in-house testing facility.
• Payment guarantee services – Through a business arrangement with China Union Pay, Big Tree will provide third-party payment guarantee services to its customers.
• Personalized custom product manufacturing services – Big Tree arranges for original equipment manufacturers to construct toys according to the exact specifications of its customers.
• Bulk purchasing – Big Tree’s Shantou subsidiary provides procurement services for global wholesalers and toy distributors.
• Information exchange – The site will include an information exchange for toy consumers, channel partners, and manufacturers.
• Online trading services
• Reputation assessment
• A toy chain experience museum
For more information, visit the company’s website at www.bigtreegroup.net
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