Category Archives: Mobile Lads Corp. MOBO

Mobile Lads Corp. (MOBO) Mastering The eCommerce & mCommerce Domains

May 28, 2015

With a record breaking $304 billion plus in domestic retail ecommerce sales last year, the recent move by Mobile Lads Corp. (OTC: MOBO) to acquire and begin operating the North American arm of Domark International’s world-class web platform (http://simbadeals.com), which lists over 30 million products from more than 400 blue chip retailers, could not be more well-timed. More than just a unique shopping solution designed around offering consumers the best, up to 80% off deals, on the best brands around, Simba Deals is a well-connected destination that has key partnerships with leading traffic-driving media venues like the top nationally distributed Canadian newspaper, The Globe and Mail. Globe & Mail on its own has over 340k subscriptions and nearly 900k readers for their national weekday edition (both print and online), and the periodical has over 410k subscribers for their Saturday edition, which has over 1 million readers. Mobile Lads will be working hard to convert traffic into sales now that they are running the NA arm of Domark’s established ecommerce platform, and with a 4 to 15 percent take on all merchandise sales off the site, MOBO has stepped into what will no doubt be a major revenue generating aspect of their future operations.

The aforementioned U.S. Commerce Department retail ecommerce sales figure of $304 billion represents a 15.4 percent jump over 2013 sales, an increase which, given that ecommerce has been posting similar YOY increases in the range of 15 percent each year since 2009, should make investors stop and really think about the bright future of this sector. The potential for operations like Simba Deals, which emphasizes providing awesome deals that consumers cannot find elsewhere, in a market largely dominated by a tiny handful of players such as Amazon, is considerable. There is a great deal of upside for an outfit like Simba Deals, which is already successfully capturing a growing portion of the overall ecommerce traffic generated by consumers, who are now increasingly turning away from brick and mortar retail, primarily for the sake of convenience, as well as using their mobile devices to do so.

This is an area where Mobile Lads has their strongest footing as a company, in the bedrock of the booming global mcommerce space, which now represents around 29 percent of all ecommerce here in the U.S. (Criteo) each year and which is on track to grow at an inviting 32.23 percent through 2019 globally (where it represents 34 percent of all ecommerce), according to analysis out earlier this year by TechNavio. Criteo’s Q1 2015 report on the sector indicates that U.S. mcommerce transactions grew by 10 percent in the last three months alone. meanwhile, in Japan and South Korea, mcommerce has grown to a whopping half of all ecommerce, marking a clear milestone for the growth of mobile when it comes to consumer’s preferred method for making retail purchases. Criteo analysts forecast that by the end of this year, mcommerce will gobble up another 4 percent of the ecommerce market in the U.S., and another 6 percent globally.

Technologies like the xmVerify platform, a two factor authentication based solution for real-time mobile transaction security, which leverages one of the best cryptographic services in existence today and which gives the end-user total control over verifying and authorizing each transaction that is made, is way ahead of the curve when it comes to stopping credit card fraud. Credit card fraud is predicted by many analysts to rise sharply as we head towards normalization of the EMV (Europay, MasterCard and Visa) chip-based standards here in the U.S., with criminals looking to get in while the getting is good and snatch credit card details before the transition is completed (perhaps one major explanation behind the increased data breaches and thefts of customer information throughout the 2012 to 2014 period). However, there are still significant weaknesses in the chip and pin EMV protocol, as has been demonstrated via the European EMV standard that has been in place for a decade, with poor implementations also creating significant vulnerabilities.

Exploitations of the nonce, an “unpredictable number” generated by ATMs to validate transactions, which cannot be distinguished from card cloning fraud when it comes to analyzing the card-issuing entity’s logs (and which can often be achieved even if the physical card cannot be cloned), as well as the ability for criminals to obtain an authentic nonce from sources like receipts, represent huge implementation vulnerabilities for chip based EMV. Moreover, conversion to the EMV chip standard will likely ignite a firestorm of fraud activity in “card not present” transactions like ATM, ecommerce and mcommerce, with criminals rushing out of other forms of fraud and into areas like using stolen card numbers to buy things online.

It is precisely here that solutions like xmVerify shine their brightest, offering consumers an encrypted mcommerce solution that ultimately allows them to sign off before any transaction can be executed, requiring the thief to have stolen not just a card or information, but the user’s mobile device as well. Given that a stolen device can be deactivated easily from another computing platform or mobile, even incidents where, for instance, a woman’s purse is stolen, potentially giving the thief access to all the requisite elements, fraud can be circumvented by the user via device deactivation, and thus halted in its tracks. Additional mcommerce technologies marketed by MOBO, like the xmBilling platform for doing cheap and easy automated volume-based billing, as well as xmOne, a custom card top-up solution aimed at the college and university market, further add to the company’s appeal as one of the more innovative players in the field today.

The combination of such compelling mcommerce technologies, with a fast-growing ecommerce website like SimbaDeals.com, makes Mobile Lads an extremely attractive target for investors looking to get in on the underlying dynamics before they truly go supernova in the next few years, as even more smartphones proliferate into ever more hands, and even more people move towards shopping online.

Get a closer look at the company by visiting www.mobilelads.com

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Mobile Lads Corp. (MOBO) Elevating Consumer-Centric Platforms Aligned with Broader Business Plan

May 20, 2015

From its offices in Miami and Toronto, Mobile Lads provides the consumer finance and payment processing markets with secure wide-area wireless transaction software solutions. The company is orchestrated under a diverse business model that includes operating Simbadeals.com, a North American shopping community featuring low-cost deals on some of today’s leading brands.

Simbadeals.com offers consumers deals on top brands of fashion, beauty, lifestyle, home, electronic, kids and gifts products, and more. The site hunts for the best deals online and brings them under one roof at up to 80% off. With access to more than 400 blue chip retailers, simbadeals.com has more than 30 million products available at all times.

In regard to simbadeals.com, Mobile Lads’ revenue-generation strategy is to drive traffic in various ways to the website with the aim of converting traffic into sales; Mobile Lads receives 4–15% on sales of merchandise made through the website.

In addition to a roster of big name retail partners like Walmart, Home Depot, Lowe’s, Macy’s, Starbucks, Ticketmaster, Newegg, Gap, Swarovski, Canon, Banana Republic and more, simbadeals.com has media partnerships with the Tribune, Globe & Mail, Metro Newspapers Canada, Now Magazine, MTS Allstream, and many others.

Complementary to this operation is Mobile Lads’ Coubox solution, which is currently in beta testing. Coubox is a consumer-centric coupon listing and amalgamation mobile and desktop application that enables consumers to quickly and efficiently search for items, brands and stores and then clip items directly to their mobile accounts for later use. Users can also share coupons via social media and CouBox’s single sign-on share methodology.

In addition, CouBox operates with an exclusive algorithm that can help consumers search for flyers and match them with coupons for enhanced savings. The pattern-recognition algorithm will also be able to anticipate which items will come on sale and when to make intelligent recommendations to CouBox users on which items to buy.

Mobile Lads’ broader goal is to elevate simbadeals.com in conjunction with the completion and launch of its Coubox platform to provide value-conscious consumers with quality products they enjoy at an affordable price. This objective is aligned with the company’s corporate mission to profitably develop and market cutting edge wide-area wireless technologies, revolutionizing the way users interact with their mobile devices and redefining the mobile customer service experience by increasing value and utility to all stakeholders.

For more information visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Looks to Expand Presence in the eCommerce Industry through Acquisition

May 13, 2015

Online retail revenue saw an 11 percent year-over-year growth rate for the first quarter of 2014, and online shopping retail sales are predicted to continue to grow steadily, reaching $370 billion domestically in 2017. These statistics, which come from Adobe’s CMO.com, highlight the massive growth potential available for companies within the ecommerce sector. Mobile Lads Corp. (OTCBB: MOBO), through its acquisition of Simbadeals.com, is in a strong position to capitalize on this potential, providing nearly limitless opportunity for expansion in the years to come.

Simbadeals gives shoppers the freedom to browse a wide variety of products from some of the world’s most sought-after brands. Leveraging existing partnerships with major retailers including Walmart, Sears Canada, Macy’s, Canon, Banana Republic and others, the site provides consumers with discounts of up to 80 percent as compared to the prices of competitors. By driving traffic with the aim of converting sales, Mobile Lads will receive up to 15 percent of all merchandise sales made through the website moving forward.

Unlike other online shopping destinations, Simbadeals is built upon a strong business model that incorporates a win/win structure for both consumers and retailers. Consumers receive access to brand name products at heavily discounted prices, while retailers are able to list items for no cost, only paying a commission on sales through the site. By placing all responsibility for payments, shipping, returns and fulfillment directly on the retailer, Mobile Lads maintains a significant revenue stream without the financial risks regularly associated with the retail industry. With access to over 400 blue chip retailers already on the United States site, Simbadeals is a scalable solution that provides Mobile Lads with potentially massive growth opportunity.

In 2014, online sales accounted for an impressive eight percent of total retail sales. According to a report by The American Genius, this number is expected to rise to as much as 11 percent by the end of this year. Through the acquisition of Simbadeals, as well as the continued development of complementary services such as Coubox, Mobile Lads is in a good position to capitalize on the booming industry.

Get more info on Mobile Lads by visiting www.mobilelads.com

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Mobile Lads Corp. (MOBO) Strategy to Grow Global Recognition

May 5, 2015

Mobile Lads is engaged in the provision of wide-area wireless transaction software for the consumer finance, web and health payment processing sectors. Along its route to becoming a premier wireless solutions organization, Mobile Lads is building its customer base through the design and delivery of streamlined solutions while strategically balancing its entrance into the online shopping market.

In terms of wireless transactions, Mobile Lads’ product offerings are based on three core technologies that simplify and secure wireless communications: xmVerify, xmBilling, and xmOne.

xmVerify is a real-time mobile transaction security service that prevents credit card fraud by using one of the best cryptographic services. xmBilling is a mobile platform that provides customers with a convenient and secure way to review and authorize automatic billing transactions, easing the challenges of automated and volume-based billing; and the xmOne mobile platform provides an array of encrypted mobile services, including top-up, payment processing, emergency notification and marketing, ideal for students and higher education facilities.

In December 2014, Mobile Lads made a move into the online shopping market when it announced its acquisition of the next-gen mobile coupon app, CouBox. CouBox is a mobile software platform that features a comprehensive coupon and incentive-driven content management system that delivers consumer-centric incentives via a mobile application and website.

While the official launch of CouBox is currently in the works, in March 2015 Mobile Lads began operating Simbadeals.com, an online shopping solution with more than 400 blue chip retailers offering more than 30 million products.

Through the Simbadeals platform, Mobile Lads has partnered with numerous industry heavy weights like Walmart, Sears Canada, Home Depot, Lowe’s, Macy’s, Starbucks, Ticketmaster, Newegg, Gap, Swarovski, Canon, Banana Republic, Club Monaco, Roots and many others. Simbadeals also has media partnerships with the Tribune, Globe & Mail, Metro Newspapers Canada, Now Magazine, MTS Allstream, and more.

The broader goal for this acquisition is, of course, to generate sales. Mobile Lads intends to drive traffic to Simbadeals.com and convert traffic into sales, enjoying 4–15% on sales of merchandise made through the website.

Mobile Lads’ initiatives are spearheaded by a management team experienced in wireless channel communications, business strategy and consumer analysis. The company’s corporate vision is to expand its brand worldwide and enable innovative, wide-area communication solutions on a global scale.

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Leverages M-commerce Transaction Strengths to Become Rising E-commerce Star with Simbadeals.com Acquisition

April 27, 2015

Mobile Lads, via its Xtreme Mobility division, already has a sizeable portfolio of market-ready, patented mobile transaction technologies at their disposal. From a real-time security service that renders authorization control to the user and helps eliminate fraud (xmVerify) and a mobile platform for reviewing and authorizing automated or volume billing transactions (xmBilling), to a comprehensive encrypted services platform that can handle everything from emergency notifications and payment processing, to account top-up and marketing (xmOne), MOBO has the capacity to design and deliver robust m-commerce transaction solutions for a wide range of operators in the consumer finance and payment processing industries.

Real-time fraud alert on the mobile device like the kind offered by MOBO, backed up by two-way verification, brings an unprecedented level of situational awareness and control to consumers. As smartphones and tablets continue to evolve into a preferred transaction vehicle, demand for the necessary software to facilitate security and authorization requirements will only increase. With 2015 on track to break last year’s record volumes of mobile platforms shipped, up 3.5 percent to some 1.943 billion units (a figure which is expected to grow another 5.76 percent by 2017 according to research firm Gartner), m-commerce will continue to steal more and more e-commerce market share from PCs, as well as raw retail sales volume, making the kinds of wide-area wireless transaction software solutions MOBO has to offer, indispensible for retailers and consumers alike.

In fact, Gartner also forecasts that by next year alone, some 89 percent of companies believe that customer experience will be their core focus when it comes to competition. This sea-change in the retail market (combined with a progressive shift away from brick and mortar), towards the complete dominance of customer experience, means that solutions like xmVerify, which puts all the power into the hands of the user, allowing them total control over their credit card payment authorizations by sending a confirmation request directly to the user’s mobile whenever a transaction is being made, will help to define a new paradigm in user-driven m-commerce. Solutions like xmBilling take this equation one step further, giving users a cheap but effective central command platform from which to observe, review and authorize all their automated billing requirements, eliminating the associated complexities of volume-based billing.

Gartner sees the customer experience trend resulting in up to half of all digital commerce revenue in the U.S. being m-commerce by as early as 2017, with software like mobile assistants growing to exclusively represent over $2 billion in online transactions by the end of next year, an estimate which further drives home the point that user experience and mobile engagement will increasingly define the nature of retail consumption. Goldman Sachs puts the 50 percent of e-commerce for m-commerce mark at 2018, when they project the space will hit around $626 billion. Either way, m-commerce is a rapidly rising star in the retail world and this rise is driving increasing demand mobile software that can deliver on improved user experience. Goldman Sachs’ projections are not incredible either; especially when one considers that last year m-commerce went from a long period of modest year-over-year gains in the mid-20s, to a 47 percent uptick during Q2. This growth smashed total discretionary retail and PC-based ecommerce by a mile, which did 3 percent and 10 percent growth rates respectively, according to data from 100 plus online retailers and 70 million consumers analyzed by Custora E-commerce Pulse.

Globally, the m-commerce market is projected as growing at a 32.23 percent CAGR from 2015 to 2019, according to Infiniti Research Limited, giving investors a wider angle on just how much growth outside the U.S. there still is in the cards. And with U.S. ecommerce of around $305 billion last year, up 15.7 percent compared to 2013 and expected to grow another 14.2 percent this year to around $349 billion (eMarketer), the recent move by MOBO, in which they bought up and began operating world-class online shopping network, Simbadeals.com, further enhances the company’s digital retail enabler footprint. Key media partnerships with the likes of Globe & Mail, Now Magazine and Tribune, in conjunction with numerous retail partnerships, including those with Starbucks (NASDAQ: SBOX), Macy’s (NYSE: M), Canon, (NYSE: CAJ), Banana Republic and Newegg, make MOBO’s Simbadeals platform an ecommerce site to be reckoned with.

Similar to Amazon’s (NASDAQ: AMZN) Amazon.com, Simbadeals.com is a revenue-generating engine (MOBO takes 4 percent to 15 percent of sales). However, Simbadeals.com is unique in that it is heavily focused on brining consumers attractive savings deals of up to 80 percent or more off on select items from the best brands available, including deals on top end items in the fashion and beauty segment that consumers won’t find anywhere else. With a huge variety of over 30 million products sourced from 400 plus blue chip retailers available via the U.S. portal, Simbadeals.com will quickly become a major focus for MOBO, as the company moves to apply that same customer experience know-how they’ve brought to mobile transaction technologies, turning traffic into sales and increasing the site’s overall market penetration through improved customer experience.

Take a closer look at the company by visiting www.mobilelads.com

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Mobile Lads Corp. (MOBO) Prepares to Enter Expanding Mobile Couponing Market with Coubox Platform

April 20, 2015

The ecommerce market is continuing its rapid growth in vital markets around the world. According to a report from Statista, total retail ecommerce sales in the United States alone are expected to account for over $425 billion by 2017, an increase of nearly 90 percent over 2012. Mobile Lads Corp. (OTC: MOBO), through its acquisition of Simbadeals.com, has firmly positioned itself to capitalize on this growth. With existing partnerships with some of the world’s largest retailers already in place – including Walmart, Macy’s Inc., Starbucks Corp. and others – the company is utilizing a proven platform that’s both highly scalable and relatively low risk.

In addition to Simbadeals, Mobile Lads is also beta testing Coubox, a consumer-centric coupon listing application for both mobile and desktop users. The benefits of this innovative platform could prove to be immense for the company. Using an exclusive algorithm, Coubox allows consumers to search for everyday items on sale and save them to their mobile phones for future use. The platform also gives merchants the capability to sign up and list coupons in order to reach potential customers in a more effective manner.

“More than ever before, conscientious consumers are turning to smartphones for online browsing, shopping and virtual coupons,” stated Michael Paul, President of Mobile Lads. “Complementary to the Mobile Lads’ existing platform, Coubox efficiently delivers this capability while enabling merchants to heighten visibility of their sale items and offerings.”

Market trends seem to suggest that Coubox could place Mobile Lads in a strong position to grow in the years to come. According to a study from Key Ring, mobile coupon redemption is rising at a rate of up to 5.3 percent annually, with over 75 percent of mobile shoppers reporting having redeemed a mobile coupon in 2013. Similarly, Mobile Commerce Daily reported that over 80 percent of shoppers indicated that their perception of a retailer would improve if the retailer offered mobile coupons. All told, the statistics look promising for the Coubox platform, particularly when paired with the company’s acquisition of Simbadeals.

As of 2012, NPD Group reported that approximately 25 million Americans were using coupon apps each month. With the continued rise of smartphones, this creates an extensive market for Mobile Lads’ collection of powerful platforms. Look for the company to make strides in strengthening its foothold in the mobile and ecommerce markets in the years to come.

Get more info on Mobile Lads by visiting www.mobilelads.com

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Mobile Lads Corp. (MOBO) Utilizing Technical Expertise to Maximize Revenue of eCommerce Solution

April 13, 2015

Fresh on the heels of its purchase of North American shopping network Simbadeals.com, Mobile Lads Corp. (OTC: MOBO) recently announced that it had successfully commenced operating duties of a world-class shopping destination. The Simbadeals platform adds a powerful ecommerce solution to the company’s formidable portfolio. Through the acquisition, Mobile Lads gains strategic relationships with some of the world’s biggest retailers, including Walmart, Sears, Macy’s, Ticketmaster and Starbucks.

Mobile Lads has already started work on increasing the site’s traffic through various growth techniques, as well as improving conversion rates among existing traffic. With a comprehensive catalog of over 30 million products currently available, the potential for significant growth makes the coming months an exciting time for the company’s shareholders.

According to the latest quarterly ecommerce report by Monetate, sites in the highly competitive sector averaged a global conversion rate of 2.72 percent across all devices. Advertisers were most successful speaking to traditional PC users (attaining a 3.03 percent conversion rate), but experts agree that the room for potential improvement is tremendous. Internet growth hacking company KISSmetrics recently released a report that revealed proper usage of analytics data and advertising techniques can help ecommerce sites achieve increased sales and site conversion rates that outpace the competition by more than 50 percent.

As Mobile Lads utilizes the experience and expertise of its team to increase traffic and sales, expect the company to further refine the proven formula of Simbadeals in order to realize its potential for significant growth. By allowing retailers to sign up at no cost and only pay based on commission, the company is in a strong position to attract the attention of blue chip retailers for the foreseeable future. An expanding catalog of goods, as well as significant upside for both retailers and media owners, will open the door for high scalability with Simbadeals, as well as the company’s growing portfolio of ecommerce-based services.

Since Simbadeals places the responsibility for all payments, shipping, returns and fulfillment in the hands of retailers, Mobile Lads is well-positioned to expand its influence in the ecommerce sector with very little risk. After accounting for over $1.2 trillion in 2013, the ecommerce sector has continued to grow at a fast pace. Look for Mobile Lads to capitalize on the industry’s growth in the years to come.

Get more info on Mobile Lads by visiting www.mobilelads.com

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Mobile Lads Corp. (MOBO) Continues to Expand its Portfolio of eCommerce Solutions

April 6, 2015

Through its joint venture with Domark International, Inc., Mobile Lads Corp. (OTCBB: MOBO) has taken operational control of the North American rights to online shopping solution SimbaDeals.com.

The website uses a proprietary technology called Monetizer101 to collaborate media owners, retailers and consumers into a single online discount shopping solution. The platform is unique in that it provides major benefits to all involved parties. First, media owners are paid for driving traffic to the retailers. Then, retailers receive new revenue streams and increased page reviews on their websites. Finally, consumers obtain access to brand name products at heavily discounted prices.

With products from over four hundred blue chip retailers currently listed on the site, Mobile Lads expects to maximize the established asset through its formidable combination of necessary funding and technical expertise. In particular, the company has been quick to point out the site’s potential fit with its recently launched CouBox mobile couponing platform.

CouBox is a system that gives merchants the capability to list coupon items in a more easily discoverable format for consumers. Through its use, consumers can more effectively search for deals for specific items, brands and stores before ‘clipping’ the items to their mobile accounts for later use. By aggregating coupon items from existing mobile coupon destinations such as Groupon, Smartsource and RetailMeNot, CouBox will serve as a one stop solution for all of customers’ mobile coupon needs.

Through its entry into both the ecommerce and mobile couponing markets, Mobile Lads is positioning itself for significant growth in the years to come. Studies by CouponPros.com indicate that online coupon redemptions grew from just 200,000 in 2009 to more than 66.9 million in 2013. The ecommerce sector is experiencing similar growth, with the overall market set to reach $50 billion this quarter.

As the company continues to grow its portfolio of solutions to serve the ecommerce industry, both executives and shareholders are excited for major growth opportunities in the years to come.

Get more info on Mobile Lads by visiting www.mobilelads.com

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REPEAT/Mobile Lads Corp. (MOBO) Announces Operation of Online Shopping Network after Buying Control from DoMark International

March 31, 2015

Today before the opening bell, Mobile Lads Corp. reported that it has begun operating Simbadeals.com – a world-class shopping network featuring more than four hundred blue chip retailers and 30 million products.

Mobile Lads via the Simbadeals platform has partnered to date with the following retailers; Walmart (NYSE – WMT), Sears Canada Inc., Home Depot (NYSE – HD), Lowe’s Inc. (NYSE – LOW), Macy’s Inc. (NYSE – M), Starbucks Corp. (NASDAQ – SBUX), Ticketmaster, Hudson’s Bay Co., Newegg, Gap, Chapters Indigo, The Body Shop, Superdry, French Connection, Villeroy & Boch, FragranceX, Royal Design, Swarovski, Canon, Florsheim, Nunn & Bush, Bogs Footwear, Buytopia, Kobo Books, TeamBuy, The Source, Banana Republic, Club Monaco, Roots, and others.

Additionally, the site has secured media partnerships with the Tribune, Globe & Mail, Metro Newspapers Canada, Now Magazine, MTS Allstream, and many other media partners.

Mobile Lads will utilize various methods to drive traffic to its Simbadeals.com website with the aim of converting traffic into sales. The company currently receives 4–15% on sales of merchandise made through the website.

How SimbaDeals.com Works

Mobile Lads has signed an option to acquire the exclusive North American rights to Monetizer101. The ground-breaking platform, which has already proven itself in Europe and just recently entered North America, brings together media owners, retailers, and consumers into an online shopping platform. Media owners will be paid for driving traffic to the retailers via Simbadeals.com and retailers receive new revenue streams and increased page reviews on their websites. Consumers win because they get access to a wide variety of brand name products at heavily discounted prices.

The business model has been improved for the North American market to incorporate a fully win/win structure where retailers sign up for no cost and only pay for commissions paid on sales generated by customer traffic.

Retailers are responsible for all payments, shipping, returns and fulfillment. Retailers can promote all of their online products as well as discounted inventory that they have been unable to sell via their normal channels.

The New Joint Venture

In exchange for a cash and share transaction to be paid to Domark, Mobile Lads will acquire and take full operational control and funding of the online shopping solution. Domark will retain a 25% ownership. This is a great win/win solution for both companies, as Mobile Lads already has a strong presence and a world-class team in the Internet arena. Mobile Lads not only has the experience, but a portfolio of Internet products which together complement both companies.

Mobile Lads CEO Michael Paul commented, “This is an exciting joint venture where we will be able to take existing websites to the next level, leveraging all the great work that has been established by Domark. We now have the financial requirements and technical expertise to maximize this asset. The technology also fits very well with our Coubox platform.”

For more information on Mobile Lads, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Announces Official Launch of North American Shopping Network Simbadeals.com

March 26, 2015

Earlier today, Mobile Lads announced that it has started the operation of Simbadeals.com – a world-class shopping solution featuring more than four hundred blue chip retailers, with 30+ million products available at all times.

Mobile Lads via the Simbadeals platform has partnered to date with the following retailers; Walmart (NYSE – WMT), Sears Canada Inc., Home Depot (NYSE – HD), Lowe’s Inc. (NYSE – LOW), Macy’s Inc. (NYSE – M), Starbucks Corp. (NASDAQ – SBUX), Ticketmaster, Hudson’s Bay Co., Newegg, Gap, Chapters Indigo, The Body Shop, Superdry, French Connection, Villeroy & Boch, FragranceX, Royal Design, Swarovski, Canon, Florsheim, Nunn & Bush, Bogs Footwear, Buytopia, Kobo Books, TeamBuy, The Source, Banana Republic, Club Monaco , Roots, and others.

The site has also secured media partnerships with the Tribune, Globe & Mail, Metro Newspapers Canada, Now Magazine, MTS Allstream, and many other media partners.

Using a variety of methods, Mobile Lads will drive traffic to the website with the aim of converting traffic into sales. The company receives 4–15% commission on sales of merchandise made through the website.

How SimbaDeals.com Works

Mobile Lads has entered into an option to acquire the exclusive North American rights to Monetizer101, which has been successfully operating in Europe and recently entered North America. This is a ground-breaking and unique technology that brings together media owners, retailers, and consumers into an online shopping platform. Media owners will be paid for driving traffic to the retailers via Simbadeals.com and retailers receive new revenue streams and increased page reviews on their websites. Consumers win because they get access to a wide variety of brand name products at heavily discounted prices. Simbadeals is built to be highly scalable.

The business model has been improved for the North American market to incorporate a fully win/win structure where retailers sign up for no cost and only pay for commissions paid on sales generated by customer traffic.

Retailers are responsible for all payments, shipping, returns and fulfillment. Retailers can promote all of their online products as well as discounted inventory that they have been unable to sell via their normal channels.

The New Joint Venture

In exchange for a cash and share transaction to be paid to Domark, Mobile Lads will acquire and take full operational control and funding of the online shopping solution. Domark will retain a 25% ownership. This is a great win/win solution for both companies, as Mobile Lads already has a strong presence and a world-class team in the Internet arena. Mobile Lads not only has the experience, but a portfolio of Internet products which together complement both companies.

Mobile Lads CEO Michael Paul commented, “This is an exciting joint venture where we will be able to take existing websites to the next level, leveraging all the great work that has been established by Domark. We now have the financial requirements and technical expertise to maximize this asset. The technology also fits very well with our Coubox platform.”

For more information on Mobile Lads, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) ‘Coubox’ is Hand-in-Glove Fit for Booming M-Commerce Market

March 19, 2015

The proliferation of smartphones, tablets and other mobile devices is changing our lives in many ways. Everything from how we conduct research to how we evaluate and buy products and services online is being impacted. It is no longer optional to be mobile-ready. Internet retailers that ignore the demands and buying habits of their mobile customers risk losing business they work so hard to gain. The mobile phenomenon isn’t isolated to e-commerce, either. This shift in consumer behavior represents a bigger trend that all business owners must face head-on.

As if there was an industry that was seemingly built for a company, it would be the match between m-commerce and Mobile Lads Corp. (OTC: MOBO). As a case in point, the company recently announced the launch of CouBox, an online platform that syncs the coupon industry with mobile age technology. The CouBox brand gives the merchant the ability to list coupon items in a format so that they can easily be recovered by the consumer. The application intends to move toward the creation and management of consumer-centric incentives through a website and mobile application.

CouBox is now in position to become a smart way for consumers to search for items on sale in a clutter-free environment that to date has been known for complicating current industry processes. The consumer can now quickly search for the items they need, brands and stores and then clip items directly to their mobile accounts to be used at a later time at their convenience.

Michael Paul, president of Mobile Lads, said, “We are excited to launch this new platform, and look forward to the potential growth it creates for our company. Value-conscious consumers are using smartphones for online browsing, shopping and virtual coupons. CouBox efficiently delivers an enhanced experience to the Consumer while enabling merchants to heighten visibility of their sale items and offerings via direct access to the Consumer.”

MOBO designs and markets wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors. The company’s solutions give access to time-sensitive information and data on multiple network standards. Mobile Lads’ products and services are centered on core technologies that simplify and secure online two-way transactions.

For more information on the company, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO): Encrypted, User-Verified Transaction Authorization Platform xmVerify, Key for Booming M-Commerce Market

March 11, 2015

With numerous high profile hacks at major retailers during the past few years, credit and debit card fraud in the U.S. is up 37.5% to $11 billion from 2012 to 2013 alone (Javelin Strategy & Research). Additionally, annual cybercrime in the aggregate is clocking in at around a whopping $100 billion, according to a study published in 2013 and backed by well known computer security firm McAfee. Demand now appears to be at an all-time high for innovative tech that can help address the underlying causes. Furthermore, m-commerce is growing by leaps and bounds, as smartphone and tablet proliferation continues to progress. This progression has led Goldman Sachs to forecast that global mcommerce will climb some 206% between 2014 and 2018, when it will reach $626 billion on the strength of some 535 million consumers worldwide using mobiles to make a purchase, or nearly the same amount as all ecommerce sales during 2013 combined.

Even if m-commerce currently makes up only around 1% of the $3.25 trillion dollar retail space here in the U.S., m-commerce is nevertheless on track to grab half of all e-commerce by 2018 (GS) and its use is clearly growing at a rate which suggests that the market for innovative tech needed to address the relevant security and usability issues, is quite healthy, and Digi-Capital estimates of venture capital inflows to the sector reinforce this outlook firmly. With some $4.2 billion injected by VCs between 2013 and 2014 according to Digi-Capital’s estimates, a 250% jump over the 2013 figure and a more than 406% increase over 2011 and 2012 combined, there has been an explosion in mcommerce startup activity. However, much of the money has poured into relatively tame m-commerce juggernauts, who lack the innovative security technology needed to really offset some of the major security vulnerabilities that will no doubt continue to plague the sector.

Just the one look at the sticker price on the Target (NYSE:TGT) hack, which compromised some 70 million plus customer’s contact information and 40 million or so customer’s credit and debit card data, whose upper limit was pegged at around $148 million by Target, but is believed by some analysts to have reached $18 billion in the aggregate. Financial institutions alone doled out some $200 million in response to the Target hack, replacing cards and updating customer accounts, and Target subsequently punched the button on a $100 million plan to roll out chip-based credit card technology across its entire footprint as a result of the hack. The breach at Michaels (NASDAQ:MIK) between 2013 and 2014, where the POS system was compromised, led to 2.6 million payment cards being affected and the Home Depot (NYSE:HD) breach, where malware was injected into their POS systems, compromising some 56 million cards and costing HD some $62 million, both illustrate how difficult the m-commerce security problem could become.

Ease of use is going to drive m-commerce forward though, irrespective of the security issues, and TechNavio sees the global space as growing at around a 32.23% CAGR through 2019, but it will be up to innovators like Mobile Lads Corp. (OTC: MOBO) to plug the holes in the dyke with mobile-based solutions like the xmVerify platform they market. Because the xmVerify platform is a bundle of services which combines patented real-time two-way mobile authentication with technologies that foster personalized communication between businesses and their end users, it goes above and beyond simply addressing the need for security, and actually helps solidify businesses’ brand presence and increase their customer retention.

The xmVerify platform lets users review, authenticate and authorize transactions in real-time and also allows for the authorization of overdrafts (xmOverdraft), or increases to a given line of credit, pairing a sophisticated transaction authorization system that enables approval or denial securely from a web-enabled mobile device, with a consumer authorization system that creates a two-way communications link between the company and the customer. On-the-spot authorization meets innovative dialogue enabling in this platform, and businesses are able to send a variety of notices, or other timely data, directly to the customer as well, while simultaneously thwarting digital fraud across both CNP (card not present) and corporate purchase card approval payment types.

Better dialogue between the bank and the customer is beneficial to both parties and a piece of technology like xmOverdraft not only gives consumers the power to opt in for overdraft protection, reassuring them with control over whether or not to permit an overdraft fee, it increases their customer loyalty as well. At the same time, such technology provides the bank or financial institution with an additional chance to capture a transaction after the initial rejection has been made. The added security of the customer being informed any time a CNP transaction is attempted on their account and being subsequently given the choice to approve or deny it, makes it so a thief would have to steal far more than just their credit card data, they would also need the user’s mobile phone and their PIN number. The end result of such improved security is lower fees for the end users, because credit card companies, financial institutions and merchants have lower costs when fraud is delimited effectively.

With the xmVerify transaction authorization system, many online phishing schemes and other typical card theft methodologies are actively, as well as passively, thwarted. Moreover, the xmVerify platform’s use of one of the highest cryptographic standards in existence today, which is also nearly universally compatible with all types of mobile platforms in use, makes the m-commerce technology innovation a serious contender when to comes to grabbing market share amid the continued growth of the sector.

Learn more about this up-and-comer by visiting www.mobilelads.com

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Mobile Lads Corp. (MOBO) Provides Online Shoppers with Improved Security

March 3, 2015

With the mobile ecommerce market on track to reach $50 billion this quarter, Mobile Lads Corp. is focused on revolutionizing the way buyers, sellers and credit card processors interact with your smartphone or tablet.

The leading cause for concern among online shoppers continues to be security. In 2009 alone, credit fraud in North America resulted in nearly $8.4 billion in losses. This high degree of risk has led to higher interchange fees on transactions for which the credit card is not present – in other words, the type of transactions authorized by consumers who shop online. Fraud resulting from ecommerce affects everyone from credit card companies to merchants and consumers. Higher costs, wasted time and weakened consumer confidence are among the many negative byproducts of unsecure online purchases.

In order to better address these security issues, Mobile Lads offers xmVerify. A patented system, xmVerify takes advantage of the proliferation of smartphones to offer real-time 2-way mobile authentication on card-not-present transactions, such as those made on websites or mobile apps.¬ Customers using the company’s proprietary technology are given the choice to approve or reject qualifying transactions on their accounts with their smartphones. In this way, Mobile Lads significantly reduces the risk of unauthorized purchases and invalidates the majority of online phishing schemes and card theft methods.

“The technology and intellectual property assets solidify our position as a leading provider of wireless transaction software solutions, while also accelerating our business plan to enable innovative, wide-area communication solutions on a global scale,” stated Michael Paul, President of Mobile Lads.

As the mobile payments market continues to ramp up following the successful release of Apple Pay and its various competitors, the demand for improved security measures will continue to grow. Through its Xtreme Mobility division, which includes xmVerify, as well as xmBilling and xmOne, the company appears to be primed to ride the wave and capitalize on the evolving security needs of one of the world’s fastest growing global sectors.

Get more info on Mobile Lads by visiting www.mobilelads.com

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Mobile Lads Corp. (MOBO) Technology Poised to Capture Evolving Retail Traffic

February 25, 2015

The explosive growth of smartphone proliferation is fueling a boom in the mcommerce market for solution developers who can master the game of improving user experience and security for shoppers, as well as customer engagement metrics and the ability to leverage data for retailers. With over four and a half billion people using a smartphone last year according to eMarketer research, as over a billion devices were shipped running Google (NASDAQ:GOOGL) Android and nearly 200 million were shipped running Apple (NASDAQ:AAPL) iOS 8, the rush is officially on in the m-commerce market to capture this rapidly growing traffic and channel it towards retail.

Overall, the global smartphone market was up roughly 30% last year alone to around 1.3 billion, with roughly 1.75 billion total users and eMarketer forecasts smartphone penetration climbing further in coming years, rising to just under 70% of the global population by 2017 as screen sizes grow and 3G/4G networks advance. The Chinese equivalent of ecommerce powerhouse Amazon (NASDAQ:AMZN), Alibaba (NYSE:BABA), is certainly banking on the growing trend towards m-commerce, having recently plunked down a $590 million investment in Chinese consumer electronics giant, Meizu Technology, one of the top ten smartphone manufacturers in the country.

A smart move considering the fact that Asia-Pacific, the Middle East and Africa are now increasingly seen as choice target markets for new initial smartphone user growth and YoY growth rates in mcommerce went supernova last year. M-commerce smashed a string of several quarters of YoY growth in the 20% range last year, according to industry analysis by comScore, which reported Q2 2014 mcommerce growth of 47%, crushing discretionary retail’s 3% growth and the 10% growth seen in softening desktop ecommerce.

This white-hot market is where wide-area wireless transaction software solutions developer, Mobile Lads (OTC: MOBO), is making its play, with an increasingly sophisticated portfolio of technologies and properties that cater to the evolving mcommerce space. Grounded in their overall market approach by bedrock technologies like the real-time mobile transaction security service, xmVerify, and the automated, volume-based billing solution, xmBilling – MOBO is turning heads with the xmOne mobile product offering in particular, which is designed to be a top choice for colleges and universities for flex-dollar account top-up and ID card purchasing.

The patented xmOne platform is a standalone and highly secure mobile phone service environment that allows transaction authorization and processing, as well as prepaid account top-up and ancillary services, such as balance verification, or account notifications and alerts, all from the convenience of the user’s mobile device. This innovative solution leapfrogs existing limitations of top-up solutions in use at campuses all over the world, bypassing security pitfalls like web access via unsecured public computers, or costly and logistically inefficient automatic deposit machine solutions, and antiquated campus card offices.

Mobile Lads has recently gone even further down this road towards m-commerce transformation of the economy via a key joint venture agreement with Domark International (OTC: DOMK), to buy up and take control of the North American rights to their online shopping platform, including SimbaDeals.com (http://simbadeals.com). Simba Deals is a leading global shopping community based on Domark’s platform technology, which offers the best deals on a variety of top brands in fashion, beauty and lifestyle, as well as deals on electronics, home and garden, books and media, sports, toys and games, grocery and gourmet, baby and kids, and even ticket or experience products.

The Monetizer101 platform, which has been operating in Europe for some time with great success, fuses a variety of core market players, like retailers and media owners, as well as consumers, into a single online discount shopping network. Because the system is designed to reward media owners for driving traffic to the retailers and retailers are able to sign up for no cost, while only paying commissions on traffic-generated sales, the site represents a symbiotic relationship between these three elements. Consumers can get great deals on their favorite brands while supporting the media they enjoy and retailers can offload discounted inventory they haven’t been able to move as readily through traditional channels, while also promoting their online offerings via a single high-traffic location.

Mobile Lads has taken another step down this road as well with their development and launch of a quick-list coupon site designed to make digital coupons easily discoverable by consumers. CouBox, which is built on the Google App Engine, is designed around the consumer experience modality and gives the customer all the power, allowing them to grab what they want, unlike other/similar platforms that simply shove promoted content at the consumer. Moreover, CouBox is a coupon aggregator, populating its system with a huge variety of choices as a service to the customer, making it a one-stop-shop for deals that collects coupon items from entities like Groupon (NASDAQ:GRPN) and RetailMeNot (NASDAQ:SALE). The CouBox system can even issue users auto alerts via mobile at their behest, notifying them of select deals as they become available.

CouBox dovetails exceptionally well with the Simba Deals architecture and Mobile Lads is fast becoming a technology and services dynamo in the burgeoning mcommerce world. The company is clearly setting itself up to take advantage of the growing trend among value-conscious consumers, who are increasingly using their smartphones to shop or conduct transactions.

Get more info on Mobile Lads by visiting www.mobilelads.com

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Mobile Lads Corp.’s (MOBO) Growing Portfolio Ensures Competitive Edge in Global E-Commerce Industry

February 17, 2015

Mobile Lads develops and markets secure, wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors, participating in the rapidly advancing e-commerce market which is expected to reach $50 billion this year. Delivering solutions that simplify and secure online two-way transactions and wireless communications, Mobile Lads is focused on enabling innovative, wide-area communication solutions on a global scale.

Execution of this vision centers on the three technologies it offers: Xtreme Mobility division: xmVerify, xmBilling, and xmOne. The platforms, each in its own unique manner, fulfills the need for secure payment and/or billing transactions in specific environments.

Using a leading cryptographic service, xmVerify sends a transaction authorization request directly to the user’s mobile phone to ensure authenticity of the transaction when making purchases. The platform prevents credit card fraud by giving users control over the authorization process.

xmBilling eases the challenges of automated and volume-based billing by providing customers with a convenient and secure way to review and authorize automatic billing transactions. The system sends the user a text message with a URL leading to an online e-bill where they can review details of the bill and authorize the payment via credit card with the use of their PIN number.

The xmOne mobile platform is ideal for students and higher education facilities. xmOne provides an array of encrypted mobile services, including top-up, payment processing, emergency notification and marketing. The technology interfaces with a school’s existing campus card account system to enable students to perform a variety of banking transactions from their cell phones.

Further aligned with its mission to expand its presence, Mobile Lads earlier this year entered into a joint venture with Domark International, Inc. in which Mobile Lads acquired and assumed operational control and funding of Domark’s North American rights to its online shopping solution. Domark retained 25% ownership. The deal includes Domark’s SimbaDeals.com which features 400 blue-chip retailers and more than 30 million products available each day. Mobile Lads’ plan is to build upon the work already established by Domark and advance its existing websites.

Mobile Lads initially entered into retail e-commerce with its October 2014 acquisition of the mobile software platform CouBox, which was officially launched January 1, 2015. CouBox is an online platform that gives merchants the capability to heighten visibility of their sale and deliver coupons via website and mobile applications. The platform also enables consumers to search for items, brands and stores and then digitally clip on-sale items directly to their mobile accounts for later use.

As more consumers turn to smartphones for online browsing, shopping, and deals, Mobile Lads is making strategic moves to capitalize on the growing opportunities within the e-commerce sector. Leveraging its core technologies and recent acquisitions, the company is demonstrating its ability to execute a course of action toward its mission of global expansion.

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) and Domark International, Inc. (DOMK) Sign Joint Venture Agreement

January 15, 2015

Today before the opening bell, Mobile Lads announced that it has entered into a joint venture with Domark International to purchase and take operational control of Domark’s North American rights to its online shopping solution, including SimbaDeals.com.

Over the past year, Domark has been building this unique shopping solution to the point where it now has four hundred blue chip retailers on the United States site, with over thirty million products available every day. The site also has partnerships with the Globe & Mail, Metro Newspapers Canada, Now Magazine, MTS Allstream, and many other media partners.

How SimbaDeals.com Works

Domark has the exclusive North American rights to Monetizer101, which has been successfully operating in Europe and recently entered North America. This is a unique technology that collaborates media owners, retailers, and consumers into an online discount shopping solution. Unlike other online shopping platforms currently available, media owners will be paid for driving traffic to the retailers, retailers receive new revenue streams and increased page reviews on their websites, and consumers receive a wide variety of brand name products at heavily discounted prices. It is a tremendous opportunity to significantly enhance the user’s online retail experience while being highly scalable all on one site.

The business model has been improved for the North American market to incorporate a fully win/win structure where retailers sign up for no cost and only pay for commissions paid on sales generated by customer traffic. Retailers are responsible for all payments, shipping, returns and fulfillment. Retailers can promote all of their online products as well as discounted inventory that they have been unable to sell via their normal channels. Domark has partnered with some of the country’s largest media owners where they host and promote on their own websites using technology to generate a new revenue stream channel via their substantial client base.

The New Joint Venture

In exchange for a cash and share transaction to be paid to Domark, Mobile Lads will acquire and take full operational control and funding of the online shopping solution. Domark will retain a 25% ownership. This is a great win/win solution for both companies, as Mobile Lads already has a strong presence and a world-class team in the Internet arena. Mobile Lads not only has the experience, but a portfolio of Internet products which together complement both companies.

Mobile Lads CEO Michael Paul commented, “This is an exciting joint venture where we will be able to take existing websites to the next level, leveraging all the great work that has been established by Domark. We now have the financial requirements and technical expertise to maximize this asset. The technology also fits very well with our Coubox platform.”

Domark CEO Andrew Ritchie added, “We are delighted to find such an ideal partner. Management feels this deal will benefit shareholders of both companies.”

For more information on Mobile Lads, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Ready to Open a Box of Coupons

January 8, 2015

Everyone loves a good sale or discount. But often, in this mobile culture, being able to really find and secure good digital discounts or sale items can be like walking through a thick jungle. You sometimes have to take a virtual machete to your smartphone or tablet, swiping away all the nonsensical and unnecessary clutter to find the discount or sale for which you were seeking.

Working through the e-clutter is easier on a desktop or laptop screen, but smaller mobile-device screens get cluttered far more easily and tend to take more time to clean up. And by the time you get to the sale you were seeking, you might decide the sale wasn’t good enough to be worth the effort.

“Domestic engineers” have been able to keep their sales and discounts organized for decades with the coupon box. Now, that concept of organization is officially in the digital space with CouBox by Mobile Lads Corp. (OTC: MOBO), a Canada-based mobile advertising software company. CouBox launched the first of this year and is designed to present sales and discounts from various retail and entertainment entities to consumers in a more intuitive, streamlined way that greatly reduces the amount of “clutter” on a mobile device’s screen. The technology developed and acquired by Mobile Lads Corp. in 2014 is moving Mobile Lads into the digital couponing space but with a model that may make couponing more attractive, easier to use and thus easier to redeem and help consumers save money in these tight times.

In these times, the marriage of mobile technology and discounts on commonly used and popular items is a marriage that is earnestly needed. But what is not needed is all of the “clutter” on mobile devices that makes it hard to find and compile those discounts. Mobile Lads, as its name suggests, has been focused on an intuitive, clean platform for the small mobile-device screens, and it appears to be poised to make an impact in 2015 with CouBox.

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Gears Up for New Market Opportunity in 2015

December 30, 2014

Mobile Lads, a developer of cutting-edge technologies designed to deliver ultra-secure, real-time transaction solutions for mobile commerce, will kick off 2015 with its entrance into the rapidly growing digital coupon industry – a move expected to benefit consumers, merchants and company shareholders.

Mobile Lads in October acquired the CouBox mobile software platform to take advantage of proliferating trend in retail ecommerce. January 1, 2015, marks the official launch of CouBox, an online platform that gives merchants the capability to heighten visibility of their sale and deliver coupons via website and mobile applications.

According to a report from eMarketer, more than 70% of digital coupon users were expected to use a mobile device to redeem a discount in 2014 – the number of digital coupon users is up 8% compared to 2013 and is forecast to steadily increase in coming years.

CouBox enables consumers to search for items, brands and stores and then digitally clip on-sale items directly to their mobile accounts for later use. Consumers can also share the coupons with friends and family via social media and CouBox’s single sign-on share methodology.

Using an exclusive algorithm, CouBox can help consumers find steeper discounts by searching for flyers and matching them with coupons. The pattern-recognition algorithm will also be able to anticipate which items will come on sale and when to make intelligent recommendations to CouBox users on which items to buy.

The Mobile Lads portfolio of offerings also includes the xmVerify, xmBilling and xmOne core technologies. The xm suite of technologies are unique transaction facilitators poised to revolutionize the way buyers, sellers, and credit/debit card processor interact with phones, tablets and other mobile devices.

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) to Launch ‘Coubox’ for Enhanced Digital Coupon Redemption Experience

December 22, 2014

Mobile Lads has announced today the launch of CouBox, an online platform that combines the coupon industry with mobile age technology. CouBox delivers to merchants the ability to list coupon items in a format so that they can easily be recovered by the consumer. The application is directed toward the creation and management of consumer-centric incentives via a website and mobile application.

As a result, CouBox becomes a practical way for consumers to search for items on sale without the common “middleman” clutter and clearing houses that have been traditionally known for complicating current industry processes. The consumer can now quickly and efficiently search for items, brands and stores and then clip items directly to their mobile accounts to be used at a later time at their convenience. Coupons in play can also be shared on social media and CouBox’s single sign-on share methodology. Coubox registration can be accessed at www.coubox.com for the official launch on January 1, 2015.

It is a known secret that the digital coupon space is booming. According to CouponPros.com, 66.9 million online coupons were redeemed in 2013 versus just 200,000 in 2009. Also evident is the clumsy consumer experience as anyone who has maneuvered through the process of accessing and redeeming digital coupons would attest. Worth noting is that there were over $315 billion of Consumer Packaged Goods (CPG) physical coupons issued in the United States in 2013.

Mr. Michael Paul, president of Mobile Lads commented, “We are excited to launch this new platform, and look forward to the potential growth it creates for our company. Value-conscious consumers are using smartphones for online browsing, shopping and virtual coupons. CouBox efficiently delivers an enhanced experience to the Consumer while enabling merchants to heighten visibility of their sale items and offerings via direct access to the Consumer.”

Mobile Lads Corp. designs and markets, wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors. The company’s solutions provide continuous access to time-sensitive information and data on multiple network standards. Mobile Lads’ products and services center on core technologies that simplify and secure online two-way transactions and wireless communications.

For more information on the company, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Taking Mobile Advertising To a New Level

December 19, 2014

Mobile Lads is a Canadian company that is looking to take mobile advertising to a whole new level. We have all seen mobile advertising in many of our apps and sometimes in our emails, but often those ads end up being more annoying than anything, and many times they lead people to websites that are not very mobile-friendly.

Mobile Lads is working to improve the experience for advertisers, mobile devices users and website managers by acquiring technologies that can make the entire mobile interaction fresh, exciting and a little less annoying. The company is working on this by buying mobile-couponing site CouBox and by reaching an agreement for software acquisition from Xtreme Mobility, while would put the company in position to achieve its goals.

In its 10-Q filing, the company lists its mission to provide mobile advertising services through SMS technology. Over time, it expects to offer SMS text-messaging capability for many advertisers, QR codes and mobile-friendly websites. Based on that simple explanation, Mobile Lads is in a burgeoning market with many opportunities for profit.

There is little doubt that as technology has become more mobile, people have become more mobile and the concept of “traditional” desktop advertising is going by the wayside. The challenge for some companies has been to have a mobile presence without “spamming” mobile users with all kinds of graphically pleasing ads that just get in the way of the user’s mobile experience.

Mobile Lads is on track to leverage its recent technology acquisitions and license agreements to transform mobile advertising through the use of SMS and producing mobile-friendly web pages so users can engage with advertisers in a more intuitive way that is much easier to see and use on smaller mobile devices. This can be especially handy for those in retail, advertising and entertainment.

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Steadfast in Pursuing Shareholder Value through Transaction Software Solutions

December 12, 2014

Mobile Lads designs and delivers secure wide-area wireless transaction software solutions for the consumer finance and payment processing industry sectors. The company endeavors to offer solutions for seamless access to time-sensitive information and data on multiple network standards.

Embarking on a mission to be a leading-edge wireless solutions organization, Mobile Lads provides innovative wide-area wireless communications solutions to customer-focused organizations. The company ambitiously expresses the road to shareholder value runs through its ability to market cutting edge wide-area wireless technologies, revolutionizing the way users interact with their mobile devices and redefining the mobile customer service experience.

Recently, the company took a big step down the ‘shareholder value’ road by acquiring the software platform assets of “CouBox” and its incentive-driven content management system. The system delivers incentives for consumers by way of a website complimented by a mobile application. The CouBox platform gives consumers the ability to search for miscellaneous sale items. Once the item is identified, their mobile device can capture the item so that it can be used at a later time.

Running alongside the value generated by way of the Coubox system is xmOne, a Mobile Top-Up & Application Platform. xmOne is a patented platform that provides a secure environment to perform mobile phone services. It is a standalone system hosted at a secure Canadian hosting facility. Functionality provided by xmOne includes secure Mobile Top-Up to a prepaid account, transaction authorization/processing, check balance and account notification emergency alerts.

For more information on the company, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) – Making Waves with Savvy Mobile Software Platforms

December 2, 2014

What does it take to become a leading provider of wireless transaction software solutions? Mobile Lads has an answer: a strong mission and the determination to follow through.

Since its establishment last year, Mobile Lads’ guiding mission has been:

• To develop and market progressive wide-area wireless technology;
• To revolutionize how users relate to their mobile devices; and
• To transform the mobile customer service experience by increasing value and utility for all users.

To date, this Canadian company has done exactly that by gradually acquiring technology and intellectual property to strengthen its place in the industry and enable wide-area communication across the globe.

With its strategic acquisition of CouBox and letter of intent to acquire Xtreme Mobility, the company has positioned itself as a key provider of mobile software platforms for a customer base that is wide and varied, and spans the advertising, retail, and entertainment sectors. Mobile Lads not only caters to spa hotels and amusement parks but to movie theatres, sporting events, concerts, and assorted midsize businesses.

Through its current relationship with Xtreme Mobility, Mobile Lads offers mobile payment authentication and processing software and patents that employ the best practices in cryptography, are compatible with presently available mobile platforms, and simplify and secure wireless communications. Mobile Lads’ offerings from this division include the Xtreme Mobility Patent, which safeguards a methodology used to verify transactions performed on mobile devices through a secure, two-way verification process.

Armed with a collection of these products, the company is able to offer its customers simplified, continuous access to data saved on multiple network standards as well as time-sensitive information. There are also potential licensing opportunities available through the patent enforcement of its proprietary methodology, as it is already being used on a growing basis by some of the familiar names in the technology space.

Last October, Mobile Lads acquired CouBox, an innovative online coupon platform. CouBox is equipped with a wide-ranging coupon and incentive-driven content management system that delivers consumer-centric incentives via a website and mobile application; it also offers Mobile Lads an opportunity for significant growth.

In addition to complementing Mobile Lads’ existing platforms, CouBox efficiently delivers online browsing and shopping and virtual coupons to consumers while allowing merchants to improve the visibility of their sale items and offerings. Built on the Google App Engine, CouBox was devised so that consumers could be in charge of what they see and receive while saving time and money (the app even generates shopping routes based on a user’s unique profile).

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) Strategy Evolves with Broader Market Change

November 13, 2014

Mobile Lads is taking advantage of what it perceives is a shift from traditional advertising toward mobile advertising, focusing its corporate strategy on partnering with third-party providers to offer advertising and marketing via mobile-friendly websites, SMS text messages and Quick Response (QR) codes.

The company’s current product offering consists of wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors. These solutions are designed to provide streamlined, continuous access to time-sensitive information and data on multiple network standards and are offered through the Mobile Lads Xtreme Mobility division, which centers on three core technologies: xmVerify, a real-time mobile transaction security service that prevents credit card fraud by giving users control over the authorization process when making purchases; xmBilling, a mobile platform that provides customers with a convenient and secure way to review and authorize automatic billing transactions; and xmOne, a mobile platform that provides an array of encrypted mobile services, including top-up, payment processing, emergency notification and marketing, ideal for students and higher education facilities.

Mobile Lads’ vision for this area of its business is to enable innovative, wide-area communication solutions on a global scale and emerge as a leading-edge wireless solution provider.

Corresponding with the changing dynamics of modern advertising, and complementary to the company’s mission and existing platform, Mobile Lads recently acquired “CouBox” mobile software platform assets.

CouBox features a comprehensive coupon and incentive-driven content management system that delivers consumer-centric incentives via a mobile application and website, enabling consumers to search for items, brands and stores and then clip items directly to their mobile devices for later use. Utilizing an exclusive algorithm, CouBox also helps consumers optimize savings by searching for cost-saving flyers matching their coupons. The pattern-recognition algorithm can also predict which items will come on sale and when to make intelligent recommendations to CouBox users on which items to buy. Among other features, CouBox also has the capability to generate shopping routes based on a user’s unique profile to save the consumer time and money.

As more shoppers shop online via smartphone, merchants have a unique opportunity to leverage mobile advertising solutions to heighten brand and sale offerings. For Mobile Lads, this paradigm creates incredible market potential.

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) – Streaming Instant Payment Solutions

November 6, 2014

Mobile Lads Corp. is a Toronto, Ontario based technology firm that specializes in financial apps for smart phones. The company was founded in 2013 and expanded into the United States in 2014 with the opening of an office in Aventura, FL. Mobile Lads Corp. has established academic partnerships with the University of Western Ontario, the University of Waterloo and Wilfrid Laurier University. The company also has industry partnerships with Admeris Payment Systems and Conquest Financial Services. The company’s app offerings are designed to make it easier and more efficient for consumers and companies to conduct business from the convenience of their smartphones.

Their first app is called xmVerify and is used by companies to run customer credit/debit cards on site without a necessity for a physical credit card machine. The customer provides their billing information and confirms the payment via a text message response on their own phone. The second app is called xmBilling and is used by customers to authorize automatic reoccurring payments via text message notifications. Mobile Lads Corp.’s third app offering is called xmOne and is designed to allow users to manage account information in a prepaid account with a focus on university accounts for students living off of meal plans. All three apps work together to create solutions for card less payments.

Together, this series of apps are intended to serve a need for easier access to immediate financial transactions. Mobile payments have are becoming more commonplace in the 2010s due to the development of apps such as this which are meant to eliminate the need for separate third party credit card transaction services. The demand for mobile payments increase a demand for apps such as xmVerify, xmBilling and xmOne which are all designed as solutions to the desire for mobile payment opportunities.

For more information, visit www.mobilelads.com

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Mobile Lads Corp. (MOBO) – Gaining Mobile Tech Assets that Promise Fundamental Growth

October 30, 2014

Step by step, Mobile Lads is gaining the technology and intellectual property assets it needs to solidify its position as a leading provider of wireless transaction software solutions. At the same time, the company is accelerating its plan to enable innovative, wide-area communication solutions on a global scale.

Recently, Mobile Lads added CouBox, an innovative online coupon platform that promises pivotal growth, to its list of acquisitions. The company announced its acquisition of CouBox on October 1st. The mobile software platform, which features a comprehensive coupon and incentive-driven content management system, delivers consumer-centric incentives via a website and mobile application.

More than ever before, diligent consumers are turning to their smart phones for online browsing, shopping and virtual coupons. CouBox efficiently delivers this capability while enabling merchants to heighten the visibility of their sale items and offerings, and complementing Mobile Lads’ existing platform. CouBox was built on the Google App Engine, and designed to put consumers in charge of what they wish to see and receive. To provide even greater value, CouBox was also designed to generate shopping routes based on a user’s unique profile, saving that consumer time and money.

With CouBox, consumers have a smart way to search for everyday items on sale. They can quickly and efficiently look for items, brands and stores then clip items directly to their mobile devices for future use. CouBox, which employs an exclusive algorithm, can even help consumers search for flyers and match them with coupons for doubling savings. This pattern-recognition algorithm can also predict which items will go on sale and recommend to users which items to buy.

For merchants, CouBox offers the ability to sign-up and list “coupon” items in a format that makes them easily discoverable by users. This content management system allows for instant mobile alerts and includes an accompanying reward system for those who allow these push notifications.

Since 2013, Mobile Lads has designed and delivered secure, wide-area wireless transaction software solutions for the consumer finance, web and health payment processing sectors. The company’s solutions provide streamlined, continuous access to time-sensitive information and data on multiple network standards.

For more information, visit www.mobilelads.com

Let us hear your thoughts: Mobile Lads Corp. Message Board

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