From entertainment and food to overall guest experience, Latitude 360 is all about a multi-dimensional approach that increases corporate and shareholder value. Latitude 360 is an award-winning pioneer of a dining and entertainment venues that blend premier upscale casual dining with a variety of entertainment choices such as luxury bowling, dine-in movies, high definition sports and more.
In addition to the key offerings mentioned above, each 360 location include Las Vegas-style live performance showroom, a feature bar hosting the area’s top musicians and/or DJs, game arcade, and luxury cigar lounge, and many choices of private meeting space. Through agreements with Monster Beverages (NASDAQ:MSNT) and Pepsico (NYSE:PEP), and paired with an impressive menu (http://latitude360.com/menu/) from its Latitude 360 Grille, Latitude 360 is committed to creating a branded “360 Experience” that encourages customer loyalty and word of mouth marketing.
The company also recently added dimension to its payment options via partnership with MyCheck, a mobile payment technology platform. The Latitude 360 mobile app, scheduled for launch in October, will allow guests to easily order beverage and dessert items off the menu, reorder other items already on their check, and then easily view, split their bill with friends, and pay using multiple linked payment methods such as Apple Pay (NASDAQ:AAPL). Guests will also be able to view their status and redeem benefits from their Latitude 360 Membership and Rewards program — all from the Latitude 360 app their smartphone.
Launched in 2014, Latitude 360’s monthly club membership program provides guests with a cache of monthly entertainment assets at a value price, as well as exclusive access to a 360 Club Concierge service – all for a monthly fee. The program has quickly grown to more than 5,000 monthly paying members.
Latitude 360 also recently expanded its entertainment offerings with the recent partnership and pending acquisition of Major League Fantasy (MLF), a leader in the daily fantasy sports industry, and concurrently launched its own branded daily fantasy sports service: “360 Fantasy Live” (www.360fantasylive.com). By adding yet another dimension to its existing locations, “360 Fantasy Live” enables Latitude 360 to drop anchor in the rapidly growing fantasy sports market, which is expected to reach $6 billion-$10 billion by year-end 2016. With this offering, Latitude 360 is now one of the first live, multimedia venues to offer in-house, high-stakes, competitive daily fantasy events.
How do you house such a multi-dimensional operation under one roof? Lots and lots of space. Latitude 360’s current venues range from 35,000-85,000 square feet packed full of eating and entertainment options that appeal to a broad base of guests, private events and corporate clients.
You’ll find a Latitude 360 location in Jacksonville, Florida, Pittsburgh, Pennsylvania, and Indianapolis, Indiana, each of which is highly focused on providing a branded “360 EXPERIENCE.” Latitude 360 also currently operates two additional locations under management agreements in Syracuse, New York, and Saucon Valley, Pennsylvania, under the Revolutions brand – www.revoutionsbowl.com. These locations will be rebranded as Latitude 360 venues in the fourth quarter of this year.
Topping off its multi-dimensional approach to brick and mortar expansion, increased corporate and shareholder value, and growing entertainment options, is a visionary management team with a diverse line of experience. Under this leadership, Latitude 360 anticipates opening additional 360 venues in major cities overseas and domestically.
For more information visit www.latitude360.com
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