Neonode, a developer and licenser of the next generation of MultiSensing touch technologies, confirmed today that it has begun a long-term partnership with world leading global bus manufacturer Marcopolo. The partnership was created for the purpose of developing future generation driver ergonomics and safety solutions incorporating Neonode’s front-line MultiSensing technology.
Thomas Eriksson, Neonode CEO, said, “We are very excited to announce the close cooperation with Marcopolo. It is a significant milestone for us signaling the rapid influx of interest in our technology, and the keen automotive industry pull for our offer. We are also encouraged by the fact that the automotive market in general is increasingly influenced by consumers’ expectations for intuitive and reliable HMI systems, which is one of Neonode’s areas of expertise. The automotive manufacturers’ need for shortened design cycles and faster time to market are important factors to consider, and we believe that we are perfectly positioned to meet that demand and fully equipped to continue our positive automotive market penetration.”
Neonode’s MultiSensing touch solutions, used primarily for automotives, are developed to meet the strictest requirements and safety regulations surrounding automotive components and technologies while still maintaining a high degree of flexibility in their design and operation. Neonode’s cutting edge, reliable technology is built to create a premium user experience in cost sensitive in-vehicle touch enabled Human Machine Interface (HMI) systems. Capable of communicating actual touch coordinates, the system also provides built-in diagnostics that provide a self-reliant system which alerts its operational status to other critical on-board systems. The technology also provides a 100% transparent, no-glare interface that is resistant to other light sources, such as sunlight. Based on infrared light, Neonode’s MultiSensing technology enables touch by any type of object such as gloved fingers, stylus, or ordinary pens.
According to DisplaySearch’s “Automotive Displays Report” published in 2012, flat panel displays are becoming more predominant in applications such as navigation, multi-functional in-console monitors, and rear seat entertainment. NPD DisplaySearch expects shipments for the automotive segment to grow by nearly 50%, from 42 million units in 2011 to 62 million in 2015.
The global market for automotive HMI systems is expected to reach $13.1 billion by 2017, according to research report titled “Automotive Human Machine Interface Systems: A Global Strategic Business Report” announced by Global Industry Analysts Inc. in 2011
For more information on Neonode, visit www.neonode.com
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