When Apple reported record first-quarter profit of $18 billion the company set a quarterly record – not just for the company itself, but for the entire history of corporate enterprise. The tech giant sold nearly 75 million iPhones in three months – that’s an average of 34,000 iPhones every HOUR, according to company CEO Tim Cook. For yet another perspective, a CNN Money report noted that the iPhone nearly outsold the ENTIRE PC industry, which collectively sold fewer than 84 million computers last quarter. All this to evidence something market experts already knew but perhaps underestimated: smartphones are on fire and Apple is fanning the flame.
IDC in March 2014 forecast that the global smartphone market, which reached 1.0 billion units shipped in 2013, will reach 1.7 billion units in 2018 with CAGR of 11.5%. Of course, this estimate was before Apple’s monster performance.
The allure of smartphones lies within their increasing variety of app capabilities, security and overall innovation. You can verbally tell your phone to call your mother, turn it into a TV remote, use it to track your calories, do your shopping, watch a movie, map your way across the country or book a flight to the other side of the world. The possibilities are seemingly endless.
Another enticement is the incredible amount of personalization both in aesthetics and function. This segment of the market is where Canada-based WordLogic participates. WordLogic is the developer of patented predictive text input technology. While smartphones are obviously a central application of the technology, WordLogic’s interface is also compatible with tablets, keyboard enabled phones and PCs.
WordLogic’s iKnowU keyboard is a feature-rich technology that becomes more accurate with each use by “learning” the users style and preference. iKnowU’s WordChunking™ and Gesturing™ features enable the user to chain together phrases and create whole sentences in a matter of seconds. Based on user history, the technology predicts name of people, places, email addresses, websites and other words and displays possible predictions to let the user select the right word or phrase. Right handed, left handed; it doesn’t matter. The keyboard adjusts its actions based upon the setup of the user. The keyboard can also be customized with different themes and layouts.
Among other WordLogic technologies is the company’s patent-pending Reach™ technology which is able to recognize the context of what the user is typing and instantly provides access to the relevant app or data source to retrieve and share information. Whether the user is writing a text, email, IM or social update, he or she is able to “reach” into these other sources and pull key information into the message they’re composing.
For business clients, WordLogic creates fully customized cloud-based company dictionary that enables company/industry specific words and phrases. The dictionary can be centrally managed and continuously updated so they synch across every worker’s device, including PC, tablet and mobile. The result is fast entry speeds with full accuracy across the workforce. WordLogic for Business primarily caters to the healthcare, utilities, legal and consumer electronics industry.
Diversity of application and customizable features are what situate WordLogic in the midst of mammoth potential. In fact, in November Apple approved the launch of WordLogic’s iOS8 version of the IKnowU keyboard with Reach technology in the Apple App Store. If Apple’s smartphone sales are of any inclination, WordLogic is sitting on a gold mine of opportunity ripe for the taking.
For more information visit www.wordlogic.com
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